Newswire

Gatorade Taps Top Athletes For 11th Annual Beat The Heat Campaign

In its 11th year, Gatorade Beat the Heat has also teamed up with the Korey Stringer Institute and league partners including the NFL and NBA to continue to raise awareness among athletes, parents and coaches on how proper hydration can help reduce heat-related illnesses during athletic activity.

Smartwater Kicks Off “Up, Up, Up” Campaign with Jennifer Aniston

In addition to running in lifestyle magazines and out of home in markets like New York City, Miami and Los Angeles, the campaign will continue to come to life throughout the summer through events and partnerships, as well as digital and social media activations.

Introducing Nothing Water

Nothing Water from Isbre Springs was previously available in over 8,000 US locations including many well known supermarket chains, restaurants, health clubs and convenience stores where it was sold as Isbre Water.

Boxed Water Partners with Banana Republic

The Boxed Water partnership with Banana Republic comes on the heels of Boxed Water’s national distribution in more than 400 Target stores.