Brand Profile: Mother Kombucha Goes Deep in Florida
Looking to create a drink that goes down easy in the Florida heat, Mother founder Tonya Donati has crafted the brand’s identity and products around a light, approachable, and healthy formulation.
News
Rabbit Hole Welcomes New Mixologist
Rabbit Hole, Lousville’s newest bourbon distillery in the progressive Nulu community, is pleased to welcome Brian Heese to its team as Bar Manager and mixologist for OverLook, the distillery’s on-site event space and where tours will conclude, beginning summer of 2018.
Fever-Tree Announces Distribution Agreement with Southern Glazer’s Wine & Spirits
Fever-Tree, the world's leading producer of premium tonics and mixers and U.S. market leader, today announces a distribution agreement with Southern Glazer's Wine & Spirits (Southern Glazer's), North America's largest distributor of wines and spirits.
Susosu Water Launches Summer Wave Campaign
Susosu Water will release a summer campaign called Susosu Summer Wave which is meant to introduce the refreshing water product to anybody and everybody in an affordable way.
Eastside Distilling Expands Distribution of Redneck Riviera Whiskey to Nevada
Eastside Distilling, Inc. (NASDAQ: EAST), maker of craft spirits, today announced that Redneck Riviera Whiskey will be distributed in the state of Nevada by Worldwide Beverage Group, a leading distributor of premier wine and spirits and beer brands.
Icelandic Glacial Partners with Ford GoBike on Carbon Savings Contest
Ford GoBike riders could win a trip to Iceland for saving the most carbon emissions in a new contest, thanks to a partnership between Icelandic Glacial, the world's first bottled water certified as CarbonNeutral for product and operation, and Ford GoBike, the companies announced today.
League Leaders: BodyArmor, Vitamin Water Take Divergent Paths in Marketing
In steering their respective brands through the modern marketing landscape, better-for-you sports drinks BodyArmor, an independent brand, and Vitamin Water Active, released by The Coca-Cola Company, are taking two distinct approaches to showcasing athletes as part of their 2018 campaigns.
Juicera Releases Organic Probiotic Digestive
JUICERA, a South Florida based leader in the South East organic cold pressed juice and wellness shot market announces the immediate availability of a fourth organic wellness shot adding to the company’s other three wellness shot offerings.
Celsius Holdings Names New CFO
Celsius Holdings, Inc. (Nasdaq: CELH), maker of the clinically proven, globally marketed performance drinks, CELSIUS, today announces the hiring of Edwin F. Negron-Carballo, as Chief Financial Officer.
Sparkling Ice Reveals Limited Edition Mystery Fruit Flavor
After months of speculation, Sparkling Ice, part of the Talking Rain Beverage Company portfolio, is excited to reveal the flavor of its limited-edition Mystery Flavor – Passion Fruit Punch!
Local Choice Spirits Announces Search for Investors
Local Choice, Inc., a proprietary spirits provider and private-label brand management company, has officially launched its crowdfunding campaign on First Democracy VC, a registered funding portal formed through a partnership between MicroVentures, Inc. and Indiegogo.
SunnyD Unveils Launches National Ad Campaign Targeting Gen Z
SunnyD is taking the wraps off a new look and advertising campaign, geared to a new target of Generation Z tweens and teens from 13-18. The Harvest Hill Beverage Company-owned brand's makeover features a fresh take on its iconic logo, a new website and renovated social channels, topped off with the SunnyD's first national ad campaign since 2015, created by award-winning independent shop Terri & Sandy.
Solvay’s Natural Vanillin Ingredient Receives GRAS Approval
Following its successful launch at IFT 2018, Solvay is delighted to announce that Rhovanil US NAT has received GRAS approval from the Flavor and Extract Manufacturers Association of the United States (FEMA).
Humm Develops Non-Alcoholic Kombucha Brewing Process
Bend, Ore.-based kombucha maker Humm has developed a new proprietary fermentation process that the company says prevents the liquid from reaching an alcohol by volume (ABV) of over 0.5 percent.