MilkSplash Donates Over 350,000 Bottles of Product to National Food Banks
The company is donating its product to food banks in an effort to encourage individuals and other corporate partners to give milk to food banks this time of year.
News
Lifeway Foods Will Air First National TV Spot During 2015 Golden Globes Broadcast
Lifeway's debut on a national broadcast of this scale reflects the evolution of its flagship cultured dairy beverage from a niche ethnic and health food product to a mass-market food carried by major grocery chains in the U.S.
Analyst Revisits Potential for Coke, WhiteWave Deal
Wells Fargo Securities analyst Bonnie Herzog pointed to WhiteWave’s line of plant-based beverages (PBB) as a “unique growth opportunity” for both companies.
GoodBelly Unveils New Look with Packaging Revamp
The updated packaging features new product names and highlights each flavor’s juicy ingredients with colorful illustrations and animated graphics atop a bold black background.
Complete Video Coverage of BevNET Live Winter ’14 is NOW AVAILABLE
Featuring over eight hours of content, the videos are packed with key insights on beverage innovation and cutting edge trends that are reshaping the industry now and for years to come.
Ball Appoints Erik Bouts to Lead Global Metal Beverage Packaging Business
Bouts will lead Ball's global metal beverage packaging business as the company continues to maximize value and leverage technological expertise, broaden its geographic reach, expand into new products and capabilities, and align with the right global and regional customers and markets.
True Drinks Announces Distribution Partnership With Inland Beverage
"We are excited about the potential of AquaBall Naturally Flavored Water, and we are certain our partnership has great potential to grow distribution channels and provide positive exposure," Derek Lind, President of Inland Beverage, said.
Powered ON Energy Unveils Strategic Brand Revamp
Powered ON is the first and only U.S. beverage to feature ornithine, an amino acid that, when combined with caffeine, offers an increase in stamina and concentration over caffeine alone.
Want to Learn More About Your Consumers? Visit Them Where They Shop.
Beverage executives often spend dozens hours combing over sales and marketing data hoping to gain some insight into what consumers think of their brand. But why not just ask them directly?
Distribution Roundup: Sports Drink Makers Make Plays
Last month, Palo Alto-based alkaline sports drink makers Phenoh 7.4 made their expansion into the East Coast market by way of a partnership with Natural Wayz Beverages. Now, the company will look to establish its presence in the Southwest United States, by securing shelf space in Central Market’s nine Texas locations.
Ranger Creek to Release Limited Edition .36 Single Barrel Bourbon
.36 Single Barrel is a special, limited edition release of the first 14 big barrels that were filled at Ranger Creek. Each barrel yielded approximately 100 bottles.
Coca-Cola Bottling Co. Expands its Territory with New Agreement
The company expects the transaction to close by the end of February 2015.
Minta Beverages Unveils New Lemon Flavor
Minta Lemon was inspired by Traditional French style Lemonade, with a proprietary mint flavor blend, lemon juice, lightly carbonated and sweetened with pure cane sugar.
Crown Royal Launches Signature Coffey Rye Whisky in Texas
For the first time in its 75-year history, Crown Royal will give Texans the first opportunity to savor the root of Crown Royal’s signature smoothness, the unique Coffey Rye whisky, bottled straight from the barrel.