News

VitaminFIZZ Now Available at Kmart

Starting this week, VitaminFIZZ will be in the cooler sections and on the shelves of all 47 Kmart locations in the Southern California region.

TEAS’ Tea Launches “New Year New Gear” Sweepstakes

While bringing awareness to the health benefits of drinking the all-natural bottled green teas consumers can enter every day on the TEAS' TEA® Facebook page, for a chance to become one of the 31 daily winners of the stylish new fitness gear. The promotion will run from January 1-31, 2015, with daily participant entries made on Facebook.com/teastea.

Big Geyser to Drop Glaceau Brands

Big Geyser, which has been responsible for much of the success of Glaceau in New York, will cease to carry Glaceau products by March.

Press Clips: Coke Makes Cuts, PepsiCo Launches ‘Drinkfinity’

Coca-Cola Co. is cutting at least 1,000 to 2,000 jobs worldwide, according to the Wall Street Journal. The cuts come as part of a $3 billion cost-cutting plan that the company announced in October, a response to widespread declining soda sales.

Video: 2014 – A Year in Review

A look back at top headlines from the past year, including financial deals, marketing wins (and blunders), category evolution and important regulatory updates.

Arty Water Announces Partnership with “The Vegan Roadie” Web Series

"We are excited to sponsor Dustin and The Vegan Roadie. The vegan community has embraced Arty Water since its debut at the 2014 Natural Products Expo West, and we are honored to reach beyond traditional advertising and marketing programs to connect directly with our consumers,” said Howard Ketelson, CEO of Arty Water.