POM Wonderful Gives Tea Line a “Super” Makeover
Now marketed as “Antioxidant Super Teas,” the teas are filled in POM’s iconic bottles, and sold in a single-serve 12 oz. size, down from its original 16 oz. format.
News
Coppercraft Distillery Launches Applejack Distribution
"Our Applejack is completely unique. It is made using multiple varieties of Michigan apples and is distilled and barrel aged here in our distillery," said Walter Catton III, Owner and Co-Founder of Coppercraft Distillery.
Taylor Swift Joins Diet Coke ‘Get a Taste’ Campaign
The winner of an astounding seven GRAMMY Awards, Taylor Swift is no stranger to the limelight. Now, she’s shining a spotlight on how the great taste of Diet Coke can make any moment brighter.
Raley’s Issues New Whole Foods-Esque Supplier Guidelines
Placing it squarely at the forefront of natural food trends and greater demand for traceable goods, Raley’s has curated a list of 83 ingredients that will be banned in its stores.
Burger King Uses Flashright Suggestive Sell Displays
FLASHRIGHT™ recently completed a national roll out of more than 6,000 of their FlashRight Suggestive Sell Displays to Burger King.
Distribution Roundup: Retailers Embrace the Offbeat
The past few weeks of distribution deals indicate that while beverage buyers are continuing their faith in a proven category like coconut water, they’re not averse to innovation.
International Spirits Partners with Ron Jeremy’s Rum Brand
Under the agreement, which is effective immediately, International Spirits will utilize its proprietary sales and marketing platform to support Ron de Jeremy Rum's accelerated growth strategy, according to a statement.
Bird Dog Whiskey Launches Peppermint Moonshine
Bottled at 80 proof, Bird Dog Peppermint Moonshine is priced at $19.99 a 750 mL and is now available nationwide.
Beasties/Monster, Take 2
Nearly four months after a jury ruled that Monster Beverage Corp. must pay The Beastie Boys $1.7 million after ruling against the energy drink giant in long-running dispute over alleged unauthorized use of the rap group’s songs, two music publishers are seeking similar compensation.
Britvic Launches New Flavor of Robinsons Fruit Shoot
Britvic, one of the leading soft drinks companies in Europe, today announces the launch of a Robinsons Fruit Shoot No Added Sugar flavor, Strawbrainy, a new flavor developed exclusively for the U.S. market.
Bell Flavors Makes Two New Hires
Bell Flavors and Fragrances is proud to announce new hires at its Headquarters in Northbrook, IL, underlining the company’s commitment to grow its global flavor and fragrance business.
Video Coverage of BevNET FBU L.A. is NOW AVAILABLE
If you were unable to join us at the event, or perhaps attended or watched the livestream and wanted to revisit the content, you’re in luck.
Angel’s Envy Announces Cask Strength Limited-Edition Release
The expression will be available this October in select markets. Due to the scarcity of barrels necessary for the enhanced finishing process, Angel’s Envy will only release 6,500 bottles.
Johnnie Walker Becomes the Official Whisky of Formula 1
The new partnership greatly strengthens the historical connections that the Walker family has with the world of motorsport and Grand Prix racing, which go back to the 1950s.