News

Diageo and “Diddy” Unveil Expanded Portfolio for Luxury Tequila Brand DeLeon

Leading the new line-up is the new Platinum. Un-aged, DeleonPlatinum Tequila ($60 MSRP per 750 mL) is a provocative Blanco with a rich, complex agave honey that is slow-fermented and twice-distilled. During the second distillation, the head and tail of the distillate are cut to preserve only the most sought-after liquid.

Woodford Reserve Announces Finalists for National Manhattan Experience Event

As part of its second annual national Manhattan Experience event, Woodford Reserve selected six finalists to continue onto the finale round of the competition. Finalists were selected out of a pool of 30 regional winners, with the announcement taking place while in town to visit the Woodford Reserve distillery.

Press Clips: The Kids Are Not Alright

A new study from the American Heart Association is reporting that more than 40 percent of calls to poison centers for “energy drink exposure” involve children under the age of six.

CIROC, Sean Combs Introduce “Step Into The Circle” Marketing Campaign

CIROC's previous platform, "Luck Be A Lady," provided glimpses into Diddy's lifestyle and influential people in his world. "Step Into The Circle" turns the lens outward. It captures scenes of celebration amongst everyday consumers that enjoy CIROC as a centerpiece of their special occasions

Natural Wayz Beverages to Distribute Phenoh 7.4

The New Jersey-based distribution company will allow Phenoh 7.4 to be sold at a variety of retailers across New Jersey, Pennsylvania, New York, Delaware, Connecticut, and Maryland.

Protein2o Now Available at Kum & Go Stores

Chicago, IL – (November 19, 2014) – Today, Protein2o Inc. announced that its line of protein-enhanced waters will be on the shelves of most Kum & Go stores beginning in…