Whole Kids Foundation Aims to Improve School Nutrition
Whole Kids Foundation is kicking off back-to-school season with a goal of raising $3 million to fund salad bars and gardens for schools and nutrition education classes for teachers.
News
Spirits Industry Veterans Announce Formation of Millstone Spirits Group
Millstone, based at the New Liberty Distillery in Philadelphia, is a multi-faceted craft spirit platform with the capabilities to create and support this new generation of distilled spirits.
Coca-Cola Bottling Co. Consolidated to Expand Franchise Territory
Coca-Cola Bottling Co. Consolidated (NASDAQ: COKE), the nation’s largest independent Coca-Cola bottler, today announced it has signed a definitive agreement with The Coca-Cola Company to expand the bottler’s franchise territory to include the Knoxville, TN territory currently served by Coca-Cola Refreshments USA, Inc. (CCR), a wholly-owned subsidiary of The Coca-Cola Company.
Saxco International Creates New Package Design for Epic Spirits’ Equality Vodka
Saxco sourced and supplied a tall 750 mL oval-shaped bottle with sloping shoulders and a three-inch neck and spray painted the bottle with an attractive green translucent finish and a white screen print on the front and back with the Equality logo prominently emblazoned.
Jim Beam Unveils Latest Expressions Of Ultra-Premium Jim Beam Signature Craft Innovations
Jim Beam has announced the release of two rare, ultra-premium expressions as part of its Jim Beam Signature Craft line – Jim Beam Signature Craft Quarter Cask and Jim Beam Harvest Bourbon Collection. The Jim Beam Signature Craft line is a series of innovative, limited released, small batch bourbons that showcases some of the finest hand-crafted and rare liquids to come from the Jim Beam distillery.
Pinnacle Vodka Launches Redesigned Website
The site is built using responsive design so fans can quickly and easily find a recipe -- even on the go -- whether they are in a store aisle, at a friend's house or at a restaurant.
Pernod Ricard USA Announces Ketchum Sports & Entertainment As Entertainment Marketing Agency Of Record
The new assignment follows six years of collaboration between Ketchum and Pernod Ricard USA in both the brand public relations and entertainment marketing fields.
Wild Turkey American Honey Launches “Bad News for Boring” Campaign
The playful messaging invites consumers to leave their boring side at home through innovative digital, social, and out-of-home advertising.
Distribution Roundup: Australian Juice Brand Heads to Texas
Look no further than this week’s distribution roundup to get a read on trending beverage categories.
Juice Refined: Green Mustache Gets a New Look
Seeing an opportunity to extend the brand’s positioning, Green Mustache has released a revamp of its packaging and now sports the tagline, “Greens For All, Big & Small.”
True Nopal Cactus Water Available at Costco
True Nopal, the innovator of Cactus Water, announced today that True Nopal Cactus Water will be available in Costco stores in the LA region and Hawaii in the beginning of September 2014.
Parker’s Organic Juices Soon Available at H-E-B
Parker’s strategic H-E-B launch will include three of the seven lightly sparkling flavors currently available in the US market: Mango & Orange, Guava & Cranberry and Blood Orange.
LIQS Cocktail Shots Expands Distribution to Texas and Massachusetts
LIQS, which made its debut this past November in South Florida, also expanded statewide after a successful in-market test with its distributor, Southern Wine & Spirits and landed placement at Winn-Dixie, its first major chain account.
Nirvana Spring Water Files Lawsuit, Nestlé Responds
The suit alleges that Nestlé breached a non-disclosure agreement (NDA) and engaged in anticompetitive practices that aimed to drive Nirvana out of business.