CrossFit Games Championship Contender Joins POWERCOCO Team
LOS ANGELES — POWERCOCO is proud to announce Marcus Hendren 2013 CrossFit Games Championship Contender has joined the PowerCoco team of Athletes. “CrossFit is taking the nation by storm and…
News
Strand Equity Acquires Minority Stake in Bai Brands
Calling Bai Brands, LLC, a “game-changing company,” Strand Equity Partners yesterday announced the acquisition of a minority ownership stake in the coffeefruit beverage marketer. Headed by marketing and entertainment maven Seth Rodsky and Theodore Schwartz, founder and former chairman of APAC Customer Services, Strand was launched earlier this year with a focus on investment in “emerging and dynamic consumer brands.”
Stapleton-Spence Packing Company Adds Liquid Rotary Filler to Production Line
Stapleton-Spence Packing Company placed a new monobloc liquid rotary filler and capper into its state-of-the-art beverage production line during the first quarter of 2013. Stapleton-Spence Packing Company is a contract…
Boxed Water Opens New Bottling and Distribution Center
GRAND RAPIDS, Mich. — Boxed Water is Better®, the sustainable boxed water company, today announced the company has opened a new bottling and distribution center in Holland, Mich. The new…
7-Eleven Announces National Rollout of Soda Shaq
DALLAS — Big can, big flavor, big news … what else would you expect when one of pro-basketball’s biggest stars (literally and otherwise) Shaquille O’Neal gets his own soda namesake…
Cintron Boat Wins Atlantic City Grand Prix
Thousands arrived in Atlantic City, New Jersey this past weekend to watch one of the most exciting power boat races of the year. Testing took place on Saturday at the…
Review: Soda Shaq
AriZona’s new Soda Shaq line, a quartet of cream soda beverages created in partnership with Shaquille O’Neal, has — expectedly — attracted quite a bit of attention since its launch…
True Drinks and Woodcraft Rangers Fight Childhood Obesity
LOS ANGELES — The shocking facts are part of the headlines: Los Angeles County is falling behind other US cities in its push to lower childhood obesity among poor children.…
Sprouts Farmers Market to Carry Pulse’s Cabana Lemonade
DENVER — The Pulse Beverage Corporation (“Pulse”), makers of PULSE® brand of functional beverages and Natural Cabana® Lemonade, today announced it has secured a listing for Natural Cabana® Lemonade in…
Neuro Survey Analyzes Stress Levels
LOS ANGELES — neuro drinks today announced the results of its proprietary study that surveyed more than 1,200 consumers, revealing nearly 50 percent of Americans spend at least half their…
Monster Faces Another Lawsuit Claiming Teen’s Death is Related to its Products
Within the past nine months, Monster Beverage Corp. has been slapped with two high-profile lawsuits, each alleging that the company engages in unsafe and irresponsible marketing practices. Now, the energy drink giant is facing yet another potentially damaging hit to its reputation. The Associated Press (AP) today reported that Monster is facing a new lawsuit which claims that a nineteen-year-old’s death was tied to his habitual consumption of the company’s energy drinks.
The Grand, Poobah-Powered Return of Moxie
The Grand Poobah was not happy. They had tinkered with his Moxie. You don’t tinker with the Poobah’s Moxie. Travis York knew he would have to meet with the Poobah.
Sensient Colors Renews Commitment to Sustainable Practices
ST. LOUIS — Sensient Colors LLC, a business unit of Sensient Technologies Corporation, and the global leader in natural colors, understands our responsibility to adopt and apply sustainable practices to…
Review: TEAloe
Earlier this year, ChanTea, a line of green teas blended with aloe plup, was rebranded as TEAloe. The new name came with revamped packaging and a minor tweak in formulation.…