Coca-Cola campaign taps local celebrities to raise awareness and support the world-class sporting event ATLANTA–(BUSINESS WIRE)–Let the games begin! On January 29, Special Olympics 2013 World Winter Games will be…
Eric Fowler to Position the Company for Multi-State 1st Quarter Growth by Spearheading the Introduction of an Exciting New Look to Compliment the Company’s “World’s Best Tasting Energy Drink” Awards…
ATLANTA–(BUSINESS WIRE)–NBA legend and business mogul Earvin “Magic” Johnson, multi-Grammy Award-winning musician, actor and philanthropist Common, and Black Entertainment Television (BET) chairman and CEO Debra Lee join forces with Coca-Cola…
SIMI VALLEY, Calif., Jan. 25, 2013 /PRNewswire/ — In its 28th year of honoring the nation’s best high school athletes, The Gatorade Company, in collaboration with USA TODAY High School…
While the upcoming Natural Products Expo West show will undoubtedly showcase a throng of new beverages and product launches, the 2013 Winter Fancy Foods Show did feature a number of significant line extensions and packaging tweaks as brands looked to establish a solid footing and strong start out of the gate. In our video round-up of the event, we take a look at 19 brands each of which featured news and updates that fall in line with growing trends in the beverage industry.
FORT LAUDERDALE, Fla. — National Beverage Corp. announced today that it closed a private placement with a Management Group that includes a trust previously established by its Chairman and Chief…
As the market for chia products continues to thrive and expand, Drink Chia announced today that it has secured new deals with natural products distributors UNFI and KeHE, and dramatically increased the size of its footprint in the Northeast, Midwest, and throughout Florida. The company also announced that it has increased the package size for its whole chia seed beverage, moving it into a new 10 oz. bottle.
EAGAN, MN – January 24, 2013 – Biothera, the immune health company, today announced that sports nutrition consultant Dave Ellis, RD, CSCS, has joined the Biothera Healthcare Scientific Advisory Board.…
IRVINE, CA–(Marketwire – January 24, 2013) – True Drinks, Inc. (OTCQB: BAZID), a healthy beverage provider with major entertainment and media company licensing agreements for use of their characters on…
8 Hour Snooze was founded by a team sleep-deprived entrepreneurs in of Orange County, Calif. who decided to bring together their expertise in sports and nutritional health, online marketing, and…
PURCHASE, N.Y., Jan. 24, 2013 /PRNewswire/ — Pepsi will elevate “Best New Artist” category providing fans exclusive unparalleled access through a strategic partnership with VEVO, Pandora, and the GRAMMYs. In…
CHATTANOOGA, Tenn. – The Double Cola Company is ready for an exciting year of growth and expansion, which is why the company is kick-starting 2013 with Double-Dry Ginger Ale. Double-Dry…
In yet another indication that the beverage industry continues to recover from recent lackluster years, the 2013 Winter Fancy Food Show packed the walls of San Francisco’s Moscone Center with thousands of suppliers, attendees, and buyers. While beverage marketers represented a small component of exhibitors at the show, booths were nonetheless bustling as brand owners indicated a positive view of the event and reported a steady flow of deals and opportunities.
LOS ANGELES — Red Bull Curates: The Canvas Cooler Project offers emerging artists local gallery showcases, unique and permanent installation opportunities and the chance to show and sell their art…
