Wellmune WGP is Focus of EU Immune Health Research Project
EAGAN, MN — February 27, 2012 — The EU is investing 6M Euros in an international research project evaluating the immune health effects of Wellmune WGP® and several other functional…
News
Nanutrients Signs New Agreement to Expand Distribution in New York
Buford, GA (February 2012) – Nanutrients LLC, maker of all-natural, great tasting YOUR Water today announced a new distribution agreement with Preferred Beverage Distributors, Inc., increasing product availability throughout the…
Attitude Drinks Completes $1 Million in Financing
PALM BEACH GARDENS, Fla., Feb. 24, 2012 /PRNewswire/ — Attitude Drinks (OTC.BB: ATTD) (OTCQB: ATTD.OB – News), an innovative beverage brand development company and creator of Phase III® Recovery, today…
Rabobank: Combination of Soft Drinks and Dairy Beverages Will Emerge as a “Megatrend” in 2012
In a new report on the global beverage market, Rabobank, an international financial services firm, states that greater consumer demand for health and wellness beverages, rising commodity costs, and growing demand from emerging markets will be key influencers of trends and innovation in 2012. Additionally, the report asserts that a combination of soft drinks and dairy beverages will emerge as a “megatrend” in the coming year.
Expo West Intro: Honest Tea
Organic iced tea stalwart Honest Tea will debut a new tea in its glass bottle line at Natural Products Expo West in Anaheim in two weeks. Honest Zero Passion Fruit Green Tea will be available nationally in March at natural food stores and other retailers, including Whole Foods Market, Sprouts and Earth Fare. It marks the first extension of Honest Zero into glass bottles.
Rutgers Business Plan Competition Pumps Life into Heart Juice
The impetus to create an entrepreneurial beverage brand is often a simple one: profit. The genesis of Heart Juice, however, was inspired by - of all things - a heart attack. After hearing about an admired Rutgers professor who had suffered a heart attack, Ray Li and John Vitug, the creators of Heart Juice, set out to create a beverage that could help protect individuals from high cholesterol, a leading cause of heart problems, and support overall cardiac function.
Dale Earnhardt, Jr. Trades No. 88 for a Diet Mountain Dew
New ad shows how far NASCAR’s most popular driver will go for the great taste of Diet Mountain Dew PURCHASE, N.Y., Feb. 23, 2012 /PRNewswire/ — Diet Mountain Dew (Diet…
California-based Class Actions hit Zico, Xing
Call it the class-action assault on the products at the end of the alphabet. Just days after news that rival coconut water company Vita Coco had settled a lawsuit surrounding the functional claims of its coconut waters, its chief rival, Zico, is facing a new lawsuit over the quality of its fast-growing concentrated line.
BevNET TV: An Interview with Serge Freund of RealBeanz
Due to Starbucks’ long and absolute dominance in the space, the ready-to-drink iced coffee category has been one of the most difficult segments for beverage companies to find success. Nevertheless, RealBeanz, a Brooklyn-based coffee company, is betting that its unique blend of all-natural ingredients and functional benefits will give it an edge that has eluded so many other companies in an effort to become a legitimate contender to Starbucks.
Pulse Secures International Distribution for Panama and Receives First Order for Cabana 100% Natural Lemonade
DENVER, CO–(Marketwire – Feb 23, 2012) – The Pulse Beverage Corporation, makers of Cabana™ 100% Natural Lemonade and Pulse® NutriPurpose™ brand beverages, today announced that it has secured an international…
Lowes Foods Now Carrying H2O Overdrive HYDRATE
H2O Overdrive HYDRATE™ Now Available in Select Lowes Foods in North and South Carolina SALT LAKE CITY, UT–(Marketwire – Feb 23, 2012) – Today, Innovative Health Solutions, LLC (IHS), makers…
Voluntary Recall of Goya, Great Value, Hatuey, Mr. Special, Polar, Publix, Regal, and SuperMax Brand Malta Beverages in 7-oz Bottles Due to Possible Health Risk
AUBURNDALE, Fla., Feb. 22, 2012 /PRNewswire/ — The Florida Brewery, Inc. is recalling certain lots of Goya, Great Value, Hatuey, Mr. Special, Polar, Publix, Regal, and SuperMax brand non-alcoholic malta…
Snapple Launches Diet Half n’ Half Lemonade Iced Tea
Adding to the growing ranks of lemonade/tea blends, Snapple has introduced Diet Half n’ Half Lemonade Iced Tea, a low-calorie extension of its popular Half ‘n Half flavor. Snapple is hoping that momentum for the burgeoning category will continue, and will promote the launch of Diet Half n’ Half with a national FSI campaign as well as new television advertising and a heavily promoted social media effort.
Coke Zero Jump Starts NCAA March Madness
Coke Zero School Shout Out Rallies Fans to Show Their School Spirit and Receive Free NCAA® March Madness® Live Access, Plus Chance to Win Trip to the 2012 NCAA Men’s…