News

Lemon Perfect Names Former Onda COO Kimmell as Chief Supply Chain Officer

Lemon Perfect is bringing on David Kimmell, a former operations head at Onda and Spindrift, as its Chief Supply Chain Officer. Founded in 2017, Lemon Perfect produces a line of sugar-free flavored waters made with lemon juice, positioned as a better-for-you alternative to lemonade.

Sneak Energy Launches Caramel Apple Flavor for Halloween Campaign

Dynamic drinks brand Sneak Energy will launch its own branded ouija board as part of its new Halloween campaign - Satanic Cult. Stirring up a cauldron of excitement this spooky season, the UK’s leading powdered energy drinks brand will also launch a new flavour, Candy Apple, as well as themed merch encouraging customers and fans to embrace the supernatural.

Barcode Becomes Official Sponsor of the Brooklyn Nets

Functional beverage brand Barcode has been building its business through tight connections in the NBA. Now, the L.A.-based brand is upping the stakes from players to teams, announcing today it has been named the official fitness water of the Brooklyn Nets.

Victor George Spirits Releases Fort Mose’ 1738 Rye Whiskey

Victor George Spirits announced today the release of its Fort Mose’ 1738 Rye Whiskey, the second product under the brand with the other being gold medal award winning Fort Mose’ 1738 Bourbon released in June of 2022.

Two Souls Spirits New Fall Release Features Two Midwest Craft Distilleries

U.S. independent bottler Two Souls Spirits is welcoming the cool weather of whiskey season with their Fall 2023 release.  Featured are single barrels from two family-owned Wisconsin distilleries: Yahara Bay Distillers (Fitchburg, WI) and J. Henry & Sons (Dane, WI).

C-Stores: Slower Q3 Sales Leads to Mixed Year-End Outlook

Beverage sales in the convenience channel remained “healthy” in Q3 2023, up by 4.4%, despite decelerating from stronger 6.6% growth in Q2, according to the latest Beverage Bytes survey of retailers conducted by Goldman Sachs Equity Research.

Zenso Labs Uses Alc RTDs to Showcase Upcycling Tech

After working for nearly seven years developing the technology to “craft a more sustainable sip,” Massachusetts-based Zenso Labs is toasting to its success. Last week, the company announced its entry into the beverage industry via two alcoholic RTDs – a Pear Ginger hard seltzer and a canned Moscow Mule.