O.N.E.™ Coconut Water Serves As Official Title Sponsor for the First Annual Ultimate Air Race Championship

LOS ANGELES, CA (July 20, 2011)– Underscoring their ongoing support for athletes and others who stretch the boundaries of human performance, O.N.E.™ Coconut Water is excited to announce its title sponsorship for the first-ever Ultimate Air Race Championship (UARC), a high-speed, high-action aviation race competition kicking off on August 20-21 in Camarillo, California as part of the annual Wings Over Camarillo Air Show.

The UARC is a breathtaking new action sports event that evoke what one would imagine as like NASCAR in the air, putting the world’s greatest pilots at the controls of high-speed, high-technology aircraft for head-to-head competitive course racing, a daring 10-15 feet above the ground. After its 2010 debut to half a million excited fans across China, the Federal Aviation Administrative (FAA) has given clearance for the UARC’s U.S. debut as a closed course pylon slalom racing event. At qualifying rounds in late May, seven pilots were selected from the pool of prestigious applicants from around the world.

O.N.E. Coconut Water has signed on as the event’s title sponsor and will participate in the event with their O.N.E. Coconut Water/Liquid Revolution Team Glassair III Aircraft manned by American military pilot Torrey “Superman” Ward. Torrey, an experienced aviator who honed his high-speed, aircraft maneuvering skills flying covert missions over the Middle East, will face against the world’s most extreme military aviators, civilian test pilots and Hollywood stunt pilots in the August UARC event.

“Given our commitment to encourage people to live fully, with vitality, and to make a difference through their lives, this partnership with the UARC is a natural fit for O.N.E. Coconut Water and one that we are proud of,” said O.N.E. Founder and CEO Rodrigo Veloso. “Torrey and the other qualifying UARC pilots extend the boundaries of natural movement and our beliefs in what is humanly possible. Our all-natural healthy beverages are designed to meet the needs of individuals that lead active lifestyles and require complete mental focus and physical endurance to perform at peak levels.”

O.N.E. Coconut Water kicked off the Liquid Revolution this summer, leading a movement to engage people to change their lives through conscious choices about what they drink. O.N.E. encourages people to MOVE in ways that promotes their well-being, DRINK healthy beverages, like O.N.E. Coconut Water, and GIVE through the choice of what they drink.

O.N.E.’s product portfolio – including O.N.E. Coconut Water, O.N.E. Kids and O.N.E. Active – is available in natural products stores, supermarkets and convenience stores nationwide. For more information on O.N.E. Coconut Water please visit www.onecoconutwater.com

The UARC Season includes six performances throughout the United States beginning on August 20-21, 2011 at the Camarillo Airport, California for the annual Wings Over Camarillo Airshow.   The two-day event includes aerial performances by the Red Bull Stunt Helicopter, The Goodyear Blimp, US Military Jet Fighter Demonstration Teams and World War II Vintage Aircraft displays.

For more information about the UARC, please visit http://www.uarc.tv

About O.N.E. Coconut Water

O.N.E. Coconut Water is the premier, all-natural beverage company established in 2005 by Rodrigo Veloso.  Their award winning and #1 selling coconut water is fast-becoming recognized as America’s healthiest beverage – providing enhanced hydration (with all five essential electrolytes) and essential nutrition. In keeping with its commitment to promoting health and well-being – for people and planet – O.N.E. Coconut Water launched the Liquid Revolution to catalyze a movement to engage people to MOVE. DRINK. GIVE. and to make a difference through the choices they make. Giving is core to O.N.E. founder Rodrigo Veloso and integral to the company’s mission. O.N.E is a founding member of the Conscious Capitalism Alliance (consciouscapitalism.org), and contributes a portion of the proceeds from the sale of every O.N.E. drink to the O.N.E. World Fund, which supports communities where O.N.E. sources and sells its products, as well as other causes, including Healthy Child Healthy World (healthychild.org) and Pregnancy Awareness Month (pregnacyawareness.com)..

O.N.E. Coconut Water is available in over 18,000 retail outlets including Whole Foods Market, Publix, Kroger Stores, Safeway, 7 Eleven, Cost Plus World Markets, Vitamin Shoppe and on Amazon.com.