Chicago, Illinois – August 29, 2016 – Today Green Sheep Water announces the launch of Green Sheep Sparkling, the first premium U.S.-made sparkling water in aluminum bottles. The new Green Sheep Water line marries delicious, glacial aquifer-sourced, refreshingly bubbly water with sustainability. Packaged in Ball Corp.’s 16-ounce Alumi-tek bottles, they’re 100% recyclable and cut down on transportation emissions since they’re made right here in the U.S. and don’t have to be shipped across oceans, like the majority of premium sparkling water products.
This product is the company’s response to the growing trend for sparkling water, a category that has experienced immense growth recently (15.5 percent increase in sales for the 52 weeks ending May 15, according to Chicago-based research firm IRi), as consumers are on the lookout for interesting, healthy alternatives to sodas and sugary juices. Green Sheep Water, which is already known for its still water in aluminum bottles is showcasing this new sparkling product in an equally eye-catching aluminum bottle that is completely unique to the category, and most importantly, provides a premium product in a convenient, environmentally-conscious packaging.
“With our new Green Sheep Sparkling Water, we’re really hitting on a pain-point of other products in the category. Water is something consumers want to take with them on-the-go, so the ability to reclose the packaging and throw it in your bag is really important,” explains COO Jess Page. “We also know that consumers value sustainability, and shipping water over from Europe certainly isn’t very Earth-friendly. That’s why we created an American-made, perfectly carbonated, high-quality water that delivers the same incredibly refreshing taste as those imported brands, without the wasted fuel.”
Green Sheep Sparkling will begin shipping to retailers starting in September; look for it in the single-serve coolers and bottled water aisle.
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About Green Sheep Water
Green Sheep Water is bottled water “but waaaay better”. Its flagship product is water sourced from a glacial aquifer that comes in 100 percent recyclable aluminum bottles, which offer a better end-of-life prospect, keeping plastic out of landfills and oceans.
Launched in late 2014, Green Sheep Water is available in select states, including regional placement at Whole Foods, Star Market, Roundy’s, and Mariano’s stores. Thousands of individuals and dozens of events have made the switch to Green Sheep Water in an effort to make bottled water purchases that consider both the origin and end-life of the product and how that, in turn, affects the environment. Since launching a year and a half ago, well over 100,000 plastic bottles have been diverted from the waste stream.