Expo East 2016: Steady to the Kor
Since launching Kor at Expo West 2015, founder Jordan Retamar has found fertile ground for the development of the brand in the spaces between the functional supplement and cold-pressed juice categories.
Since launching Kor at Expo West 2015, founder Jordan Retamar has found fertile ground for the development of the brand in the spaces between the functional supplement and cold-pressed juice categories.
CORE CMO Erik Berniker said the company was motivated to deliver more options to consumers searching for low-calorie, certified organic beverages.
This week, the podcast team is joined by veteran entrepreneur, investor and advisor Tom First who offers his take on emerging trends in the beverage business, including why he sees a big future for gut health and protein. First also shares his thoughts on the kind of beverage companies that are primed to become billion dollar brands.
Famous for building SoBe and selling it to Pepsi for close to $400M, Bello is one of two or three potential strategic additions to the board that Reed is hoping will help him hold off a new slate of directors: activist investors met with the ginger brew and root beer maker on Monday, he said, discussing their own slate of board members.
As of 2013, Zevia has been using a stevia blend based primarily on the compound Rebaudioside A, with natural sweeteners erythritol and monkfruit added to balance the intense flavor.
The Newport, Ky.-based company is switching from 12 oz. to a 16 oz. plastic bottle featuring an updated logo, a move CEO David Salmon says will help the brand to better reflect consumer preferences within the RTD tea market.
In addition to being the first U.S. brand and first fruit-infused birch water on the market, the beverage is also the only one exclusively sourced from U.S. birch trees in Vermont.
For those attending the 2016 Natural Products Expo East, we've created a handy printable Show Planner, which includes a comprehensive list of beverage exhibitors listed both alphabetically and by booth number.
Natural Products Expo East 2016 opens next week, and this edition of the podcast offers our take on how exhibitors and attendees can make the most of the event.
Rebel Kitchen’s new line is essentially a rebrand of Unoco, a super-premium coconut water brand that Rebel Kitchen invested in and later acquired.
Suja CMO Heather MacNeil Cox said that the limited-edition release of Midnight Tonic was an extension of the brand’s 2016 “Surprise + Delight” initiative, one in which Suja “sought out creative ways to give back to our community." Only 1,000 bottles were produced and made available for sale only on Suja’s website.
The new drinks are available in Whole Foods’ Northeast region and retailers in the New York Tri-State area for a suggested retail price of $2.99.`
While innovating, incubating and reformulating from within embody a set of tactics that are happening internally, let’s focus instead on the big-ticket, highly-visible actions that have accelerated dramatically over the past few years: Large companies acquiring smaller ones and also investing in relatively early-stage, fast-growth companies.
Convenience store sales of non-alcoholic beverages were up 4.2 percent over the Labor Day holiday weekend, according to Wells Fargo Securities’ latest “Beverage Buzz” report.