News

Trillium Rolls Out First Spirits-Based RTDs

Half a decade after wading into distilling, Massachusetts-based Trillium Brewing is diving into the ready-to-drink (RTD) canned cocktail segment. Rum Punch and Margarita, the first offerings from the new RTD line

Can Paraxanthine Power Caffeine-Free Energy Drinks?

Paraxanthine is the latest innovative beverage ingredient to start bubbling up in the functional set, touting energy-boosting and cognitive attributes while also increasing metabolism.

Distribution: Gold Coast Steps Up With ‘Proven’ Brands

The New York City DSD house’s trio of new signings in key categories -- OWYN, Jolene and Spindrift -- signal that it has the clout to attract experienced brands that need support up-and-down the street.

Productivity Drink Neutonic Secures $3.7M To Kickstart U.S. Move

Neutonic, the supplement brand fronted by podcaster Chris Williamson and fitness YouTuber James Smith, this morning announced it has raised $3.7 million at a $20 million valuation to help fuel the expansion of its RTD productivity drinks.

Casamigos Launches RTD Margaritas

The O.G. celebrity tequila has made its way into canned cocktails. George Clooney’s Casamigos announced today the launch of Casamigos Margaritas, its first ever ready-to-drink (RTD) product.

BIOLYTE Gets a Glow Up as Driving Velocities Take Priority

BIOLYTE is sporting a fresh new look. The medical-grade hydration beverage brand this Spring introduced an updated package design, intended to help drive trial in retail and better reflect modern aesthetic trends in premium brand design.