PLAY MODE, captures both stand-alone and mixer market. Michael Baeta, the founder and owner of PLAY MODE, created and owns “Hydrate While You Celebrate”, the rapidly growing category and registration of both a stand-alone drink and mixer classification.
IVUSION Beverage Company is very thrilled to announce a whole new website launch with the best online shopping experience.
CG Roxane LLC, the privately held, family-owned and operated maker of Crystal Geyser Alpine Spring Water, announced the brand’s second 360° integrated campaign.
Hard tea seltzer maker Owl’s Brew has named TV host and activist Jeannie Mai as its chief brand officer, helping guide the company’s marketing and grow awareness.
Alternative luxury-American vodka brand, ONE ROQ, has inked a substantial distribution partnership with Favorite Brands, a top 5 wholesaler of beverage alcohol in the state of Texas, the biggest distributor agreement in the company's history.
In this week's distribution roundup: CBD energy drink company, Elegance brands opens a self distribution center to serve over 1,400 San Bernardino and Los Angeles metro area retailers, Kroger now carries Jones Soda special release series, and updates from C4 Energy, TEAKOE, and more.
Making summertime imbibing dreams come true, ‘Merican Mule, Connecticut-based, premium, canned cocktail brand, launches today, the first and only canned cocktail variety pack on the market featuring four different spirits: Vodka, Tequila, Bourbon and Rum.
CG Roxane, the maker of Crystal Geyser Alpine Spring Water, is shoring up its sustainability credentials as the company prepares to open a new East Coast rPET production plant next year and launches a new integrated marketing campaign highlighting its environmental efforts.
Online retailer Arkay has partnered with DoorDash to provide one-hour delivery in all markets where the online retailer currently operates or intends to provide service.
Hyster-Yale Group confirms the uninterrupted production and EPA emissions certification of ICE-powered Hyster and Yale brand lift trucks.
New Barn has sold its assets to egg producer NestFresh in a move designed to offer retailers and consumers a larger suite of fresh items.
It’s time to reveal the players in the 21st installment of the New Beverage Showdown, the leading business pitch competition for the beverage industry. The semifinalists have been chosen, as well as the expert judges, who will be providing feedback and ultimately choosing the winner. So let’s meet the players.
Get Fired Up for a Fundamentally Unique Spirit! Still Fired – a Nova Scotia distillery on the Bay of Fundy – is proud to enter the U.S. market with Fundy Gin – a uniquely refreshing Western-Style gin.
Award-winning craft distillery, Tattersall Distilling, announced the addition of six new markets to its distribution, including California, Maryland, Delaware, Virginia, Washington, D.C. and Galveston, Texas.
