Sol-ti Bets on Foodservice Expansion With Key Hires, Multifunctional Shots
Functional wellness shot and cold-pressed juice brand Sol-ti has hired experienced beverage industry operators to help expand its retail footprint.
News
Diageo’s New CEO Sees RTDs Differently
Diageo’s new CEO Dave Lewis is reframing ready-to-drink (RTD) from a margin liability to an opportunity, but the spirits giant has ground to make up.
Reviews: Proda Is Nostalgic Protein Soda, Fave Is A Modern Drink Mix
This week's reviews examine a pair of upstart brands looking to shake up existing categories: protein soda Proda and organic vitamin-enhanced drink mix Fave.
Reed’s CEO Steps Down as COO Cohane Steps Into Role, 2025 Earnings Down
After nearly a year with the Connecticut-based craft soda brand, Cyril Wallace has resigned as CEO of Reed’s, Inc. and stepped from the board of directors. COO Neal Cohane has been named as interim CEO as the board begins seeking a permanent replacement.
Tarte Cosmetics Founder Expands into Beverage with ‘Sippable Self-Care’ Brand
More than two decades after founding billion-dollar cosmetics brand Tarte, Maureen Kelly is seeking to make a splash in the beverage space with the launch of a hydration mix brand called FINNSUL.
Swig on Pace for Record Growth As Dirty Soda Craze Continues
Swig, the Utah-based quick service restaurant concept that popularized the dirty soda trend, is on pace for record growth this year as the 16-year-old company expands its national presence with nearly 150 locations.
KEG 1 to Take ‘Controlling Equity’ Stake in New England Distributor Pine State Trading
Pine State Trading Co. is a fourth-generation, family-owned New England distributor with operations in Maine and New Hampshire.
Distribution: Hiyo Goes National with Target
Non-alcoholic social tonic maker Hiyo is rolling out to nearly 2,000 Target stores nationwide, according to the brand, as well as online via Target.com.
Bai Founder Ben Weiss Expands Crooked Brand Into Hard Soda
Ben Weiss, best known as the creator of Bai, is taking his disruptive bev-alc concept into a new space with the launch of hard soda brand Crooked Pop.
Chobani Expands La Colombe Manufacturing In Michigan
Chobani has announced a planned $567 million expansion of its La Colombe coffee production facility in West Michigan.
Fever-Tree: U.S. Molson Coors Transition, U.K. Recycling Levy Weigh on Profits
Touting its new U.S. distribution partnership with Molson Coors as a “revenue growth multiplier,” British mixer brand Fever-Tree saw net sales grow 6% year-over-year to £131.9 million in fiscal 2025.
Taste Radio: The Evergreen Strategy Generating Millions… And Better Products
Evergreen founder and CEO Emily Groden arrived at Expo West 2026 leading one of the fastest-growing brands in frozen breakfast. But just a few years earlier, she was pitching corner stores with a toaster tucked into a duffel bag. In this episode, Emily explains how Evergreen is leveraging innovation, strong retail data and a sharper family-focused brand identity to scale across channels.
So Good So You Acquired By Private Investment Firm Bansk Group
So Good So You chief brand officer Rita Katona and CEO Eric Hall, who together co-founded the company in 2014, will maintain equity in the company and a seat on the board of directors.
Hemp Update: Kentucky, S. Carolina Shift to Alcohol Retail
States are taking various approaches to regulating intoxicating hemp as the November deadline to potentially ban the category draws closer.