News

Steaz Announces Rebrand, Launches Yerba Mate Line

It’s a new year and a new look for ready-to-drink tea brand Steaz. The company, which operates as a part of Novamex-owned beverage portfolio subsidiary Nova Naturals, announced a rebrand this week that increases emphasis on the drink’s antioxidant content with a new design, formulation and new product launches.

Drake’s Organic Spirits Expands National Distribution of New RTD

Drake’s Organic Spirits, founder of the better-for-you and better-for-the-planet spirits category, announced today that its new ready-to-drink (RTD) all-organic Boxtails are being offered by more major liquor retailers across the country. 

Category Closeup: Product Showcase – Energy Drinks

On this edition of Product Showcase, you’ll hear about the latest product innovations and brand updates from Wingman Smart Energy, GO BIG, Celsius, LifeAID, Pink & Blue, SWAY Energy, Riff Cold Brewed and Kill Cliff.

SORSE Technology “Canna-Bus” Takes Processor On the Road

What began as a quick on-site fix has evolved into a new way for SORSE to grow its business with Cann and other clients at a time when CBD and cannabis co-packers are unevenly distributed and regulated across the country.

Category Close-Up: Expert Analysis – Energy Drinks

In this episode of Category Closeup: Expert Analysis, the panel examined the development of the modern energy drink market, framing current trends against historical precedents and consumer preferences.

Office Hours: Firm Up Financially in 2021; Join the Live Studio Audience

Office Hours, the show where experts bring their strategy and experience to bear against the complexities of growing brands, is returning to serve the BevNET and NOSH community with all-new episodes starting March 3. Join the live studio audience and submit your questions for the upcoming show.

Taste Radio Ep. 239: Uncovering A Billion-Dollar Opportunity ‘Hidden In Plain Sight’

Bill Shufelt, the co-founder and CEO of non-alcoholic beer maker Athletic Brewing Co., spoke about the critical importance of market research, how he dealt with consistent rejection from beer industry professionals and why he believes that “drama is so unproductive.” He also discussed how he planned for and is managing explosive growth and how he evaluates strategic partnerships.