Facing a sustained double digit decline in beverage sales, The Fresh Market’s director of grocery Dwight Richmond knew the retailer needed something more than the standard category reset to fix its issues. Last month Richmond put into motion his plan to turn around the massive drop in beverage sales.
In moving into beverage this spring with the launch of a three-SKU line of RTD protein drinks, Aloha CEO Brad Charron told BevNET the launch is a long-planned piece of the company’s strategy to “make sure the latent potential of [Aloha] is realized.”
Essentia, the pioneer of ionized alkaline water in the U.S., today launched a national multi-platform campaign, “It Might As Well Be You,” featuring MVP Quarterback Patrick Mahomes II, along with three other overachieving influencers in the categories of music, food and fashion.
Tom's Town Distilling Co. is thrilled to announce the release of its newest offering, Tom’s Town Double Oaked Bourbon. Bottled in Tom’s Town signature art-deco style-bottle, inspired by the Great Gatsby era of Tom Pendergast, this warm, spicy, crowd-pleasing bourbon is perfect for cocktails.
Hanson of Sonoma, an all-organic grape-based vodka distillery, is releasing a new Meyer lemon-infused vodka, the latest addition in their lineup of seven organic original and infused vodkas.
WhistlePig, the No. 1 distiller in the fast growing, ultra-premium and luxury rye whiskey category, has announced the debut of WhistlePig PiggyBack Rye Whiskey to the US market.
Since 2010, Blue Ridge Bucha’s co-founders Kate and Ethan Zuckerman have operated their small kombucha business on a shoestring, bootstrapping their way into 150+ account locations throughout Virginia, Maryland and D.C. in kegs and refillable glass bottles.
Big Geyser and Monster Part Ways, Distributor to Revamp Energy Roster; Clean Cause Builds Distribution Network, Raises $3.75 Million; LEMI Superior Lemonade Launches with Low Calorie Category Play; Runa Joins KDP Network
In this episode, we examine brand-building and retail strategies for center store grocery in interviews with the founders of two category-leading brands: Katlin Smith, the founder and CEO of fast-growing baking mix and snack brand Simple Mills, and David Eben, the founder of Carrington Farms, a brand of organic seeds, grains and oils.
With a $150,000 loan from the Milwaukee Economic Development Corporation (MEDC), Top Note is moving production of its non-alcoholic sparkling mixers and aromatic tonics to Octopi Brewing Company in Waunakee. Production of Top Note’s mixers is expected to begin in July once a cold pasteurizer and customized bottling line parts are installed at the brewery.
Daytrip is currently establishing a distribution network and plans to rollout next month through ecommerce and in independent retail accounts. The CBD-infused sparkling water line includes Cherry, Coconut Pineapple, Lemon Lime, and Tangerine flavors which contain 5 calories and 10 mg of CBD per 12 oz can.
Brooklyn-based mixer brand Q Mixers today announced it has secured a $40 million investment from Eurazeo Brands, the CPG-focused arm of French investment company Eurazeo.
Key West Smuggler Company announced plans to give back to their local community through the sale of their award-winning bourbon whiskey on Indiegogo on Tuesday, April 23. The company will be releasing a limited amount of numbered, hand-made crates fabricated from the rubble left behind by Hurricane Irma.
Stoli Vodka, the original premium vodka with uncompromising quality since 1938, has announced the launch of its newest flavor, Stoli Lime. The first citrus-flavored vodka to be introduced by Stoli in more than a decade, Lime will roll out nationwide this month and enters the market with a 96-point platinum rating from the Beverage Testing Institute (BTI).
