KDP Acquires Global Rights to Canadian Mocktail Brand Atypique

Keurig Dr Pepper (KDP) has entered a definitive agreement to acquire global rights to Canadian non-alcoholic RTD cocktail brand Atypique. The acquisition is expected to close in early Q4 2022 and terms of the deal were not disclosed.

Review: Tepache Gold

Tepache Gold is a new RTD take on tepache, (a traditional Mexican sparkling fermented beverage made with pineapple, that comes packaged in 12 ounce cans. The line comes in three flavors – Wellness Blend, Spicy Mango and Traditional. For this review, we sampled Wellness Blend and Spicy Mango. 

Profile: Industry Veterans InvestBev Look for Spirits for the Masses

Brian Rosen doesn’t want to invest in your vodka flavored with sriracha or lemon peel and cumin. The lifelong beverage entrepreneur and advisor is channeling his experience into growing spirit brands that instead have wide appeal, and he’s adding strategic capital through InvestBev, an investment firm focused on adult-beverage brands, raw distillate, beverage technology and cannabis.

Bang Announces Split from PepsiCo

After a year-and-a-half of high tension and muted sales, Bang Energy says it has officially ended its distribution partnership with PepsiCo. The Florida-based brand, a subsidiary of VPX Pharmaceuticals, announced in a brief press release today that “all disputes with PepsiCo have been fully settled and resolved” effective immediately and that the brand will return to DSD distribution through a number of new partnerships.

NACS: Inflation Could Boost Private Label, In-Store Convenience Sales Grew 8.7% in 2021

As inflation continues to put a higher burden on consumers’ wallets, the National Association of Conveniences Stores (NACS) predicted that private label CPG products could continue to play a larger role in total in-store sales, according to the industry group’s 2021 State of the Industry report, released this month.

Four Sigmatic Expands Range With Super Powders

Answering consumer demand for more caffeine-free products, mushroom supplement maker Four Sigmatic is widening its functional brand platform with the release of Super Powders, a three-SKU line of enhanced powdered mixes.