Suja Backer ACG Invests in Way Better Snacks

Fresh off the sale of Krave Jerky and the public offering of Shake Shack, consumer products fund ACG has put an undisclosed amount of money behind sprouted-grain platform Live Better Brands, which makes Way Better Snacks.

Review: Bomb Energy Drink

In package design and marketing, the Bomb brand has been interpreted in a literal sense, with a mushroom cloud motif. This, more than anything else, feels like a really bad approach in that it will certainly relegate this product to being viewed as a novelty product.

Review: Zico Watermelon Raspberry

Coca-Cola-owned Zico has a new watermelon raspberry variety, a from concentrate coconut water product intended attract more mainstream consumers to the brand.

Campaign Seeks to Cancel Fire Cider Trademark

A group claiming that the term “fire cider” is generic and has long been used to describe a type of cider vinegar-based elixir has launched a campaign that seeks to cancel a trademark of the phrase, which is owned by Shire City Herbals.

Review: Juisi

Juisi is a line of cold-pressed and high pressure processed juices and non-dairy milks and sold in six markets along the East Coast. Sampling three Juisi blends, we were pleased with the formulation of each, but feel that the branding and labels need some refinement to really pop.

Coke, Monster Complete $2.15 Billion Deal

Announced on Friday, The Coca-Cola Co. and Monster Beverage Corp. have completed a strategic partnership, one in which the cola giant paid $2.15 billion for a 16.7 percent stake in the energy drink company.