Suja CMO Heather MacNeil Cox said that the limited-edition release of Midnight Tonic was an extension of the brand’s 2016 “Surprise + Delight” initiative, one in which Suja “sought out creative ways to give back to our community." Only 1,000 bottles were produced and made available for sale only on Suja’s website.
The new drinks are available in Whole Foods’ Northeast region and retailers in the New York Tri-State area for a suggested retail price of $2.99.`
While innovating, incubating and reformulating from within embody a set of tactics that are happening internally, let’s focus instead on the big-ticket, highly-visible actions that have accelerated dramatically over the past few years: Large companies acquiring smaller ones and also investing in relatively early-stage, fast-growth companies.
Convenience store sales of non-alcoholic beverages were up 4.2 percent over the Labor Day holiday weekend, according to Wells Fargo Securities’ latest “Beverage Buzz” report.
Caliwater, which launched in 2014, is a brand of prickly pear-based beverages that recently introduced new flavors and a new package format.
The suit, filed on behalf of American consumers, claims that from 2003 to 2010, a “herd retirement program,” led by Cooperatives Working Together and administered by the National Milk Producers Federation, paid above-market prices for dairy cows before sending them to slaughter earlier than usual.
In this edition of the podcast, we follow up on a recent BevNET Magazine article that examined a growing controversy regarding standards and regulation in the expanding world of probiotic beverages. BevNET Editor-in-Chief, who authored the article, joins us for a lively discussion on the topic.
Founder Ryne O’Donnell asserts that Solti’s process of exposing juice to UV light, in conjunction with an atmosphere controlled aseptic filler, “is proving to have more nutrients, flavor, aroma and shelf life” than juices that undergo high pressure processing (HPP), a common safety method for cold-pressed juices.
In September, AQUA will be launched locally in and around Sonoma and be featured at retailers such as Broadway Market, Burgers & Vine, Pure Barre and Community Café among others.
There are three investments on the books following its initial, $18 million raise (including Bonafide Provisions and Hope Foods), which closed in January. One more is scheduled to follow in short order.
Organic and cold-pressed nut milk brand MALK has landed placement at 1,200 Kroger-owned grocery stores. The deal with Kroger gives MALK a coast-to-coast presence and a foothold in the premium set of the fast-growing dairy alternative category.
Ever since Rebbl launched its Super Herbs line, it seems like each new flavor and iteration is taking the brand to higher levels of flavor and polish. The brand's latest flavor, Vanilla Spice Protein, very much continues that trend.
What’s driving the evolution of the dairy-alternative category and continued growth for almond milk? In what ways are brands attempting to disrupt and innovate with single-serve varieties? And can sales remain on this upward trajectory? We hash it out in this edition of the BevNET Podcast.
Included in those changes is a shakeup near the top of the division, including the removal of Scott LaPorta, the president and GM of Bolthouse Farms, the largest company in the division.
