Review: TEAse
Sugar sweetened iced tea is one of those categories that we’d call “a safe bet” — people are always going to drink it and it’s a very big category to…
HINT Loses Key Sales Executive
Tom Keeney, a veteran beverage sales manager who has served as the VP of Sales for Hint since 2008, abruptly left the company Tuesday. Largely credited with helping guide the…
Review: ZUN Cans
ZUN, a an energy drink that is also enhanced with cognitive ingredients CoQ10 and choline, recently added a new, larger package to the line up. Specifically, both ZUN Original and…
Review: Real Beanz Nutrient Enhanced Iced Coffee
Ready to drink coffee is a very challenging category to go into, with Starbucks owned brands (distributed by Pepsi) holding a 98% share in the latest IRI report. Still, there…
Dr Pepper Snapple to Increase Stake in HYDRIVE Energy
Dr Pepper Snapple Group is looking for a boost of energy – HYDRIVE Energy, that is. The board of directors for Dr Pepper Snapple Group (DPSG) recently authorized an investment…
Review: CasCal Moves to Cans
CasCal, which is a line of fermented sodas from Coca-Cola’s Venturing and Emerging Brands division known as Nexstep Beverages, has recently moved its lineup from glass to cans. And to…
Honest Tea Refreshes Labels as PET (Plastic) Line Gains National Distribution
BETHESDA, Md., Sept. 6, 2011 /PRNewswire/ — Honest Tea, the nation’s top-selling organic bottled tea company, today unveiled a redesign of its PET (plastic) line of Honest Tea® and Honest…
Review: 50 Cent’s Street King Energy Shot
Announced only a few days ago, Street King Energy Shot is an energy shot that was created for rapper 50 Cent by Pure Growth Partners (you can read more about…
Review: Hint Fizz
Hint’s carbonated line known as “Fizz” is finally here — and we’ve had a chance to try all four flavors. They’ve done a great job of creating a product that…
Zola Expands National Footprint; Bazi hits Rite Aid
Two superfruit beverage brands have confirmed key national retail activations today. Zola Brazilian Superfruits is moving into national supermarket chain Safeway with six SKUs. The company will begin selling 12…
The New Distribution Landscape- Part 1
At a time when so many Americans make their livelihoods by moving electrons around, dragging heavy cases of liquid from a warehouse to store shelves might seem to be an…
Review: House Kombucha
Hand-crafted in San Francisco, House Kombucha is a raw kombucha product that has an interesting point of differentiation: low calories. Just how low? Only 10 calories per serving (or 20…
Cooler Check In: Chia
No longer just for dog-shaped window plants, chia is now a rising star in the world of “superfoods” – and a fast-emerging ingredient to watch in the beverage industry. But will its full potential be realized by being an enhancement to an existing beverage type or a standalone product? Our article takes a look at what's on the market today and what the future might hold for chia.
Review: On Point Energy Shot
Founded by vets, On Point Energy’s intentions, which includes giving 40% of profits to veterans, deployed troops, and families of deployed troops, are certainly admirable. And while the formulation and…