Review: Purity Organic Apple Juice
If you watched our recent interview with Dave Minnick, the vice president of sales and marketing for Purity Organic, you heard about how much pride the company takes in the…
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If you watched our recent interview with Dave Minnick, the vice president of sales and marketing for Purity Organic, you heard about how much pride the company takes in the…
With over 170 exhibitors showcasing their wares, beverage companies were represented in full force as the 2011 NACS show stormed into Chicago. Packed to the walls with energy shots, juices, teas and sodas, this year’s show featured the usual outrageous promotions (“Meet Snooki from Jersey Shore!”) and over-the-top booths (scantily clad models, immense media screens, a waterslide – yes, a waterslide. You read it right).
Founded in 2006, Purity Organic Juices has quietly carved a successful niche in the premium juice category, achieving a 30 percent growth in revenues in each of the last three years. However, with the July announcement that First Beverage Group had made “a significant investment for a significant part of the company,” the company appears poised to make the leap from a boutique brand to a mainstream player.
Beverage entrepreneurs, Todd Woloson knows your struggles. And lately, he’s also looked at your books. Five years after the sale of IZZE to PepsiCo, the brand’s co-founder and former CEO…
Vita Coco is no longer in an Exclusive relationship. The brand’s co-founder, Mike Kirban, announced today that he was shifting distribution responsibilities for the Manhattan, Brooklyn and Queens regions from…
While the aloe vera segment is still very small, most people in the industry (including us) think that it’s going to grow pretty fast in the coming years. However, before…
There’s no reason to cancel the band or the Justice of the Peace, but it’s obvious that the rumored rush to the altar by Coca-Cola Co., Inc. and Zico Coconut…
Just as the crowds hitting Cupertino, Calif. for the Apple announcement may have been disappointed by the lack of an iPhone 5 announcement, visitors to the National Association of Convenience…
Jet Lag Beverages have five vitamins, six minerals, and three herbs that were added to specifically give your body what it needs to function properly and relieve jet lag symptoms.…
In a hire that is notable for what it indicates about Hansen Naturals Corp’s increasing emphasis on the Hansen Beverage Co. portfolio of products — long the weak sister to…
Sometimes the best thing a package can do is get out of the way and show its contents. This approach has paid major dividends for those PET bottle manufacturers that have recently grabbed a significant share of the multi-serve juice container market from the from hitherto unchallenged carton suppliers.
Maybe they should change the name to Xing Beverage. Xing Tea, the canned all-natural line produced by the owners of New Age Beverage Company in Colorado, is rolling out a…
First it was coconut water, where claims concerning the electrolyte levels of O.N.E. have recently come under legal fire. Now, it’s Naked Juice, which is facing the potential of a…
The New Beverage Showdown 2, an exciting new showcase for new beverage companies, is returning at this winter's BevNET Live in Santa Monica, CA. It will offer six new beverage brands the opportunity to win cash, exposure, and advice as part of the challenge to be chosen as the most promising new brand of the competition. It is sponsored by Venturing & Emerging Brands (VEB), a business unit of Coca-Cola North America. Read the full article to find out more -- and to apply to take part in the New Beverage Showdown.