Until recently, a Fair Trade designation has been something of a weak cousin to other socially conscious labels like Organic or All-Natural, but times are changing. High-margin, high-visibility products like…
Nestle’s HealthCare Nutrition (HCN) subsidiary has agreed to a settlement with the Federal Trade Commission over false advertising charges filed over the company’s BOOST Kid Essentials probiotic drink. In ads…
The all natural combination of pure water, real mint and berry essence, goodberrymint cools and refreshes with every sip. 10% of profits go local organizations. This year, they’ve partnered with…
They’ve cut sugary drinks out of schools. They’re introducing lower-calorie products and natural sweeteners. They’re giving money to fitness programs. But here it goes again: a new report published by…
Ayala’s Herbal Water is excited to announce the launch of their new lightly-carbonated Herbal Water in 750ml glass bottles. Initially available in three varieties, the new line is the first…
MindEssential? waters are functional beverages that evoke the natural healing power of flower essences to flood out your negative thoughts and emotions and help you relax. Our patented formulas are…
RelaxZen SPORT is designed to give consumers the focus and calm to stay in the zone so you they elevate their game and your attitude. With natural herbs, vitamins and…
In a move that signals Cott Corporation is aggressively extending its reach into other private label beverage categories, the Canadian store-brand soda supplier announced it was gulping down Cliffstar for…
PepsiCo has roiled the scientific media community by launching a sponsored blog on Scienceblogs.com, a collection of blogs from scientists and scholars run by the media company behind SEED magazine.…
A recent report from the United States Department of Agriculture (USDA) argues that adding a tax to caloric sweetened beverages – such as carbonated soft drinks — may help reduce…
While all of the raw kombucha brands were sent into a tailspin after being pulled from the shelves of Whole Foods, one brand is seeing its sales skyrocket. Hailing from…
Kronik Energy, which has new ownership as of late 2009, is back with two new flavors. Vengence and Vengence Low-Carb offer an aggressive looking design and classic energy drink flavor.…
Krushka & Bochka KVASS is a Russian made product that has been imported by Coca-Cola under their “NexStep Beverages” unit, who also brought the Vio brand to market. KVASS has…
Emerging beverage brand Rob’s Really Good has fired its top two sales and marketing hires, Marty Jay Zirofsky and Tim Larsen. The pair had been among the brand’s earliest employees.…
