MIAMI— UK-based wine, spirits and beer producer Halewood Wine and Spirits continues its international expansion by opening its new U.S. operating unit in Miami facilitating the development of its portfolio of premium craft products in the U.S., Caribbean and the entire Americas region.
“The U.S. is the world’s biggest spirits market and no global strategy is complete without it. The potential opportunity for artisanal spirits is as revolutionary as craft beer. Consumers want provenance, innovation and choice, ‘a one size fits all scenario’ simply does not work in the digital world,” said Stewart Hainsworth, Group CEO at Halewood Wines and Spirits.
Hainsworth added: “Halewood has transformed the UK premium gin market with its range of infused gins. Whitley Neill has become the leading premium brand with innovations such as Rhubarb & Ginger, Blood Orange and Quince Gins. “
Halewood has appointed Jorge Gutierrez as their managing director for the new operating unit in the Americas region. Gutierrez has proven experience in successful brand building and turn-around projects with several international companies. With more than two decades of experience in the alcoholic beverage sector, he brings extensive knowledge, experience, and relationships to the Halewood expansion in the region. Prior to joining Halewood, Gutierrez has worked in executive positions at Bacardi, Whyte & Mackay and Samson & Surrey.
“The Halewood portfolio consists of several award-winning spirits and beers, including its flagship Whitley Neill Gin that is the best-selling premium gin in the U.K., Pogues Irish Whiskey, Zyr Russian Vodka, Gelston’s Irish Single Malt Whiskey, Marylebone Gin and Crabbie’s Alcoholic Ginger Beer. Given the thirst for unique, high-quality artisanal products in the U.S., the strength of our distribution partners, and Halewood’s above-the-line support we are confident our brands will make their mark with consumers quickly,” said Gutierrez.
About Halewood Wine & Spirits
Halewood Wines and Spirits is the UK’s largest independent alcoholic drinks manufacturer and distributor. Halewood currently operates in China, Thailand, Ireland, South Africa, Australia and the US. The company exports its products to more than 100 countries worldwide. Still family owned and based in Liverpool, Halewood has a comprehensive product range covering premium artisanal spirits and craft beers. Brands include Whitley Neill gin, JJ Whitley gin, City of London Gin, Liverpool Gin, Marylebone Gin, Dead Man’s Fingers spiced rum, Crabbie Scottish malt whisky, The Pogues Irish whiskey, Aber Falls Welsh gin and liqueurs, Hawkshead Brewery and Sadler’s Brewery.