How To Lean Into Success Without Sacrificing An Insurgent Mindset
At BevNET Live Winter, three brand founders and previous New Beverage Showdown champions discussed strategizing for the next stage of growth.
BevNET.com Staff
Posts by BevNET.com Staff
BevNET Announces 2025 Spirits Award Winners
We are proud to present the winners of BevNET’s 2025 Best Spirits Awards, a group that is reshaping and reimagining consumers’ experiences with alcohol and its zero-proof alternatives with thoughtfulness, vision and creativity.
How Health-Ade’s ‘Surgical’ Strategic Approach Led it to an Exit
At BevNET Live Winter 2025, former CEO Chris Lansing shared the stage with Health-Ade investors and board members Steve Young of Manna Tree Partners and Bob Nakasone of First Bev to deconstruct the strategic moves they made to get Health-Ade sale-ready and why their trust in one another was paramount in their plans’ success.
Taste Radio: How Archer’s Aim Helps It Generate $300M In Annual Sales
Archer founder & CEO Eugene Kang shares how disciplined execution, vertical integration and precisely timed innovation transformed the upstart jerky brand into one of the fastest-growing CPG companies in the U.S. He talks about how Archer positioned itself ahead of explosive trends and built durable partnerships with retailers, and why patience and long-term thinking are critical traits for founders.
Spirits Marketing: WhistlePig Hits Kentucky, Martha and Snoop Are Back
In spirits marketing this winter, Sun Cruiser tapped its first athlete partner, Still G.I.N. recruited a familiar face, and WhistlePig turned a historic bank into an experiential whiskey hub.
Taste Radio: Big Wins, Big Names & Big Inspiration. The L.A. Events Delivered.
The hosts recap a whirlwind week of back-to-back events in L.A., celebrating standout competitions, emerging brands, and generous mentorship from seasoned founders at Nosh Live and BevNET Live. From Projo’s big win in the New Beverage Showdown to celebrity cameos by Ryan Phillippe and Khloé Kardashian, the energy never let up.
New Products: Alex Cooper’s Unwell Energy, Apple Slice and Oatmilk in Paris
This week’s gallery includes a fashionable energy line from podcaster Alex Cooper’s Unwell Beverages, the return of a fan-favorite flavor for a classic soda brand, and the latest innovations in plant-based milk alternatives.
BevNET Live Day Two: The Evolution Of Beverage Biz Leadership
The personal and professional responsibilities of a modern beverage entrepreneur were in the spotlight on Day Two of BevNET Live Winter 2025.
Projo Takes Title as New Beverage Showdown 30 Winner
Projo was crowned the champion of New Beverage Showdown 30, joining a cohort of well-known beverage brands like Health-Ade, Cann and Poppi that have previously claimed victory in the pitch competition.
Taste Radio: How Hiyo Went From DTC Startup to Live Nation Partnership
Built on sharp strategy, standout design, and disciplined execution, “social tonic” brand Hiyo recently inked a new partnership with Live Nation placing the brand in major venues across the U.S. In this episode, co-founders Evan Quinn, Cygne Cooper and George Youmans, discuss how Hiyo is redefining moderation, unlocking category whitespace, and proving that thoughtful focus can outpace flashy niche plays.
Six Finalists Advance in New Beverage Showdown 30
Six beverage startups emerged from a field of 12 contestants to secure a spot in tomorrow’s final round of New Beverage Showdown 30 at BevNET Live Los Angeles 2025, presented by Coca-Cola’s North America Revenue Streams Unit.
BevNET Best of 2025 Award Winners Announced
This year’s Best of Award winners exemplify the determination, ingenuity and love for beverages that inspires our industry, as we honor a group boldly moving into the future and illuminating the way for others to follow in their footsteps.
Marketing: Aspiring Astronaut Alyssa Carson Enters Loom’s Orbit; Pepsi Joins F1
Loom, which bills itself as the “Juice of the Future,” has named aspiring astronaut and astrobiologist Alyssa Carson its newest “Loominary.”
Taste Radio: Erewhon Delivers The Heat. Landmark Lawsuits & 7-Eleven Sandos.
Nosh Live is buzzing — but did Mike snag that selfie with Khloé? On location in Marina Del Rey, the hosts sip on Erewhon’s spicy bone-broth hot chocolate, unpack two landmark lawsuits and dream of their next visit to 7-Eleven (yes, really). They also serve up hot takes on everything from tempeh chips and plant-based cookie dough to “cultured” drinks and cheese crisps.