Ray Latif

Ray Latif

Producer, Taste Radio; Contributing Editor, BevNET

Ray Latif is the lead host, producer, and content editor of Taste Radio, BevNET’s flagship podcast and the go-to show for food and beverage industry insights. With 14 years of experience in the industry, Ray is a seasoned journalist known for his sharp interviews and in-depth coverage of trends, innovation, and news. He began his career at BevNET as an assistant editor, later advancing to managing editor of both the website and magazine. Since 2016, he’s been the driving force behind Taste Radio, overseeing everything from content strategy to production. Ray’s conversational style and meticulous research have earned him widespread praise from both guests and listeners. He has had the privilege of interviewing a diverse range of high-profile figures, including Patrick Mahomes, Jennifer Garner, Dan Aykroyd, Kobe Bryant, Padma Lakshmi, and Brad Paisley. His ability to connect with entrepreneurs, celebrities, and industry leaders has made Taste Radio a must-listen for anyone interested in the evolving world of food and beverage.

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Posts by Ray Latif

V Blast Water Introduces New Cap

January 16, 2012 – V Blast Water (New York Spring Water company) is pleased to introduce its newly developed 28mm cap to replace the more complex traditional sports cap. The…

Vitaminwater’s Repole Takes Key Stake in Body Armor

LOS ANGELES, Jan. 17, 2012 /PRNewswire/ — Mike Repole, co-founder and former president of Vitaminwater joins Lance Collins, founder of FUZE® Beverage and NOS® Energy Drink, as he takes a…

PepsiCo Back to Using All-Florida Juice for Tropicana Pure Premium

After nearly five years of using orange juice from a variety of sources, PepsiCo will return to using 100 percent Florida orange juice in its Tropicana Pure Premium products, according to a new report by Beverage Digest, an industry newsletter. The report comes only days after the U.S. Food and Drug Administration (FDA) halted shipments orange juice from Brazil while it tested for traces of carbendazim, an anti-fungal chemical banned in the U.S. Despite the FDA’s recent decision to halt Brazilian orange juice shipments, a PepsiCo executive said that the decision to return to 100 percent juice from Florida was made “some months ago.”

MRM Announces Release Of Hydration Factor

New hydration formulation aimed at increasing whole body hydration and modulating thirst Oceanside, CA (PRWEB) January 12, 2012 – Metabolic Response Modifiers (MRM) announced today the release of Hydration Factor™,…

Protica Donates Truckload of Profect Protein

Protica, Inc. announced that it donated a full truckload of ready-to-drink protein drinks, including Profect protein beverage, to the Share Food Program headquartered in Philadelphia, PA Whitehall, PA (PRWEB) January…

Pepsi MAX Searches for its Most Passionate Fans

Two Online Video Contest Winners to win Lifetime Supply of Pepsi MAX PURCHASE, N.Y., Jan. 13, 2012 /PRNewswire/ — Pepsi MAX today announced the “Pepsi MAX for Life” video contest,…

Press Clips: Coke Tipped FDA on O.J.; New Soda Tax Study; Pepsi Beverages Settles Race Charges

First it was apple juice and arsenic; this week it's orange juice and fungicide. Earlier this week, the FDA halted shipments of the citrus juice in its bottled and frozen form while it tested for traces of the anti-fungal carbendazim, a chemical that is banned in the U.S. but is still used in Brazil. A recent story on CNN.com explains that it was Coca-Cola that originally alerted the FDA about the fungicide.