Brand News
May 28, 2019Last Updated May 28, 2019Nielsen: Modest Growth in All Channel Non-Alc BeverageGrowth in total dollar sales for non-alcoholic beverages and snacks was a modest 1.3% during the four-week period ending on May 18, according to an analysis of…May 3, 2019Red Bull and USA Basketball Announce PartnershipUSA Basketball has announced a multiyear partnership with Red Bull North America to build an elite pathway for men’s and women’s players who have a goal of…Apr 3, 2019Red Bull Launches Ninja CanTyler “Ninja” Blevins has taken the world by storm and today he can claim his own Red Bull can. The 8.4 fl oz Red Bull Energy Drink Ninja can is available…Feb 8, 2019Last Updated Feb 8, 2019Red Bull Expands Editions LineRed Bull is answering the question to “You’re a peach, who’s your pear?” in advance of Valentine’s Day and Galentine’s Day, with the launch of the perfect…Jan 8, 2019Last Updated Jan 11, 2019Nielsen: 2018 Ends With Bump in CSD, Energy SalesAll three major beverage manufacturers enjoyed individual sales increases during the four-week period ending on Dec. 29, with all-channel dollar sales up 5.8…
Dec 31, 2018Last Updated Dec 31, 2018The Top 10 Most Read BevNET Stories of 2018It’s time to look back at the past year by reminiscing on the exciting innovations, landmark deals, and major developments that changed the beverage industry.…
Nov 13, 2018Nielsen: Sparkling Water, Energy Make GainsAn increase in dollar sales for sparkling flavored waters and energy drinks helped offset slow growth in carbonated soft drinks (CSDs) and a decrease in tea…
Oct 15, 2018Last Updated Oct 15, 2018NACS News Roundup: New Age Embraces CBD; Red Bull Revamp; Sparkling Waters RisingIn this roundup of news from the 2018 NACS trade show in Las Vegas, BevNET checks in with Red Bull and Hint about recent line extensions, examines developments…May 31, 2018Nielsen: Positive Signs for CSDs, Java Fuels Monster GainsCarbonated soft drink (CSD) unit sales increased 3 percent in a year-over-year comparison for a four-week period ending on May 19, as reported in a generally…Apr 6, 2018Last Updated Apr 6, 2018Red Bull Releases Kris Bryant CanA limited edition Red Bull Kris Bryant can hits shelves across Chicagoland and parts of the Midwest, just in time for the start of the 2018 Major League…
Mar 26, 2018Red Bull Launches Organic Soda LineThe energy drink brand today announced the limited U.S. launch of Organics by Red Bull, a four-SKU line of premium organic sodas made with natural ingredients.Feb 2, 2018Last Updated Feb 2, 2018Red Bull Releases Limited Edition Neymar Jr. CanToday, Red Bull Energy Drink unveils a limited edition can featuring global soccer icon Neymar da Silva Santos Junior – commonly known as Neymar Jr.
Dec 15, 2017Last Updated Dec 15, 2017Taste Radio Ep. 88: DRY Soda Founder on How to Play The Long Game… and WinDistributors called her a “relentless bitch,” but DRY Soda founder Sharelle Klaus paid little mind to their insecurities. She was too busy building a business;…Nov 1, 2017Last Updated Nov 1, 2017Special Edition Red Bull Cans Immortalize Capcom’s Street FightersToday, Red Bull Energy Drink unveils limited edition Street Fighter cans featuring five characters in honor of Street Fighter’s 30th Anniversary, exciting…