Brand News
May 26, 2020Last Updated May 26, 2020People Moves: With Shifted Focus on E-Commerce, Waterloo Announces Three New HiresWaterloo names three new hires as the brand shifts focus; The Alkaline Water Company names director of operations; Regatta Craft Mixers adds four new members…Feb 27, 2020Last Updated Feb 26, 2020Waterloo Sparkling Water Announces Blueberry FlavorWaterloo Sparkling Water, an Austin-based company with a commitment to refreshment, is excited to announce the latest addition to their line of fruit-inspired…Oct 28, 2019Waterloo Sparkling Water Announces Expanded DistributionWaterloo Sparkling, the emerging water brand committed to big taste and bold flavor, is pleased to announce their continued expansion with the addition of…
Oct 15, 2019Last Updated Oct 15, 2019People Moves: Sarah Bird Joins Beyond Broth as CEOSarah Bird Joins Beyond Broth as CEO; Riff Cold Brewed Hires VP of Business Development; REBBL Names New CMO; CLEAN Cause Appoints VP of Sales; Waterloo…Oct 10, 2019Waterloo Sparkling Water Partners with Dwight Funding for $5M Debt Financing RoundWaterloo, an Austin-based sparkling water brand committed to challenging the status quo by delivering bold flavor in each thirst quenching can, recently closed…Mar 13, 2019Last Updated Mar 13, 2019Waterloo Sparkling Water Announces Two New FlavorsWaterloo Sparkling Water, the Austin-based company fighting back against artificial and tasteless flavor, is pleased to announce the addition of two new…
May 17, 2018Last Updated May 18, 2018Distribution Roundup: JUST Infused Launching in Whole FoodsJUST Infused Launching in Whole Foods; Waterloo Hits Walmart; Royal Cup Brings New RTD to Walmart; Me & The Bees Enters Whole Foods; Hydrive Makes Southeast…May 7, 2018Last Updated May 7, 2018Waterloo Sparkling Water Now Available at WalmartWaterloo Sparkling Water has expanded distribution to include Walmart Stores in 22 states beginning this month. Walmart authorized four SKUs, which began…May 1, 2018Waterloo Sparkling Water Closes $4 Million RoundWaterloo Sparkling Water has closed a $4M convertible, pre-series B round of financing to bolster its explosive first year growth, and set the stage for a wave…
Feb 14, 2018Last Updated Feb 15, 2018Sparkling Waters Rise From the SouthBevNET spoke with three up-and-coiming, Southern-based sparkling water brands about their approaches to the market and how they hope to find a place to grow in…Jan 15, 2018Last Updated Jan 15, 2018Waterloo Sparkling Water Partners with Austin City LimitsAustin City Limits Live at The Moody Theatre announced an exclusive 3-year partnership with Waterloo Sparkling Water.