
Brand News
Nov 22, 2010Last Updated Sep 9, 2015Pabst Brewing Company CEO Has Become New XYIENCE PresidentLAS VEGAS (November 22, 2010)—XYIENCE, maker of Xenergy, the official energy drink of the Ultimate Fighting Championship (UFC), announces that it has selected…Nov 2, 2010The Flow: Jamba and Zola Unite; Be in BevNET’s “Best of 2010”ON TOP Sign up for BevNET's 2011 Beverage Guide and Best of 2010 Awards. Link Jamba Juice and Zola have entered a licensing agreement. The companies will work…Oct 8, 2010The Flow: NYC: No Sodas With Food Stamps; Get Expo East GuideON TOP It has been widely reported in the media that New York City and state health departments want the federal government to provide a waiver that would let…Sep 14, 2010The Flow: ‘Corn Sugar’ Not HFCS; Seth Goldman at BevNET LiveON TOP The Corn Refiners’ Association is seeking FDA approval to call high fructose corn syrup “corn sugar.” Link Sign up for BevNET’s Best of 2010 awards and…Sep 8, 2010The Flow: FDA Warns DPSU; Brewbound.com LaunchesON TOP The FDA has issued a warning letter to Dr Pepper Snapple Group. According to the agency, Canada Dry Sparkling Green Tea Ginger Ale is mislabeled with…Sep 2, 2010The Flow: BevNET’s Live + Water Guide; Gatorade in DSDON TOP BevNET Live Winter 10 Preliminary Lineup Announced: Execs from FRS, New Leaf, Jones Soda, Guayaki, Zola Acai, and more headline. Investors,…Aug 31, 2010The Flow: No Tata for Nooyi; More New Leaf DistribON TOP PepsiCo CEO Indra Nooyi has dispelled rumors that she will leave her current position to become the chairman of the Tata Group. In a recent statement,…Aug 27, 2010The Flow: Regulate Kombucha?; Inside CoastON TOP Coast Brands takes aim at the biggest problem for growing beverage companies: approvals from distributors and retailers. Link Kombucha producers may…Jul 20, 2010XYIENCE: Jeff Jonke Named Vice President of Sales for Eastern RegionJul 16, 2010 – LAS VEGAS —XYIENCE recently named Jeff Jonke vice president of sales for the eastern region of the U.S. Jonke works closely with Reuben Rios,…Jul 2, 2010The Flow: Fancy Foods and Live ReviewsON TOP There were lots of attendees but not a lot of beverage brands at the Fancy Foods Show earlier this week — check it out in BevNET's coverage. Link Video:…Mar 24, 2010XYIENCE Expands Distribution in Georgia with United Distributors, Inc. DealLAS VEGAS (March 23, 2010) When United Distributors, Inc., decided to expand its non-alcoholic (NA) portfolio, Georgia’s largest alcoholic beverage distributor…Feb 12, 2010XYIENCE Increases Distribution in Texas with Silver Eagle Distributors DealLAS VEGAS (February 11, 2010) This week, XYIENCE celebrates two major triumphs. The official energy drink sponsor of the Ultimate Fighting Championship (UFC)…Dec 10, 2009XYIENCE Announces Xenergy Xtreme is Now Available in Canada at Mac’s and 7-Eleven StoresPR Log (Press Release) – Dec 09, 2009 – LAS VEGAS – XYIENCE continues to experience success in Canada, with Xenergy Xtreme, the latest addition to the brand’s…Sep 22, 2009XYIENCE Taps into Major East Coast Metro Areas with Multiple Distribution DealsLAS VEGAS (September 21, 2009) – XYIENCE, the official energy drink of the Ultimate Fighting Championship (UFC), has knocked out another big win on the East…