Ben Van Leeuwen, co-founder & CEO of super-premium brand Van Leeuwen Ice Cream, spoke about how why running a lean and profitable company is a core element of its business strategy, how the brand has bucked the trend toward healthy eating, promoting brand pillars through packaging and the synergistic relationship between its stores and wholesale business.
Despite the show being postponed, BevNET and NOSH will continue to bring to the industry the brand initiatives -- new products, line extensions, branding changes, and company launches -- that are going to flow through this Expo season.
New Hope Network announced this evening that Natural Products Expo West 2020, scheduled for March 4-8 in Anaheim, California, is officially postponed.
Over the weekend, food and beverage companies are facing the potential of a Coronavirus-reduced Natural Products Expo West show were regretting sunk costs as they wondered whether they could do enough business with the show’s drastically-reduced retailer contingent to justify the money they had already laid out.
Proud Source Water has raised $6 million in a financing round led by AF Ventures, the company announced today. Speaking with BevNET, Proud Source Water president CJ Pennington said the round will go towards increasing sales and marketing efforts for the Idaho-based bottled water brand.
As food companies gear up for next week’s Natural Products Expo West conference, some of their conversation has moved from how many samples to bring to potential health and safety risks from the fast moving virus, COVID-19, also known as the Coronavirus.
Consumers looking for a jolt of energy were in luck this month, as several new product launches offered consumers a caffeine fix this February, including new coffee launches from STōK, Nitro Beverage Co., Soul Grind and Silk, plus innovations from Reed’s and C4. Check out the gallery for this month’s notable product releases, including new flavors from Cloud Water and Hydrant and a new Super Coffee format.
Solid growth across multiple categories helped Keurig Dr Pepper grow net sales 4.3% during Q4 2019, as CEO Bob Gamgort noted during an earnings call yesterday that the company has “exceeded” its three-year post-merger financial targets.
This week, we’re joined by Tommy Kelly and Salim Najjar, co-founders of Sound Brands, a fast-growing brand of carbonated teas and tea-infused sparkling waters. In our conversation, they explained why “a failure is really a lesson if looked at properly,” why it was costly to hire consultants without having a clear go-to-market strategy and how corporate sales have been a boon for the brand.
Premium pickle brand Grillo’s is entering the beverage set with a line of cold-pressed pickle vinegar drinks launching next week at Natural Products Expo West 2020. Grillo’s founder Travis Grillo said the expansion into beverage is part of a larger effort to build a cross-category platform brand.
Premium mineral water brand Flow Alkaline Spring Water announced today its acquisition of BOONS Collagen Water, a deal that will see the brand expand its wellness-focused product offerings with the launch of a new collagen-infused water line using BOONS’ proprietary formula.
Upcycled food may sound appetizing (ok, it may not), but as more consumers care about fighting food waste, food industry members want identifying upcycled products to be easier. This starts with creating a clear definition and labeling standard for ‘upcycled food’ — an early goal for the recently-launched industry organization Upcycled Food Association (UFA).
Adam Lewis is the founder and CEO of Miura, a startup brand focused on bringing barista-quality coffee to cans. Lewis founded the company to solve his own problem: he wanted the quality and precision of craft coffee in a ready-to-drink format.
Humm Zero, the new sugar-free line from the Oregon-based kombucha brand, is set to launch in select markets and on Amazon in April. The product will be sold in 11 oz. single-serve cans ($2.99 SRP) and 4-packs ($9.99) in four flavors: Peach Tea, Blood Orange, Ginger Lemonade and Raspberry Lemonade.
