Lenny Boy Brewing Announces New Kombucha Packaging
Lenny Boy has come a long way from Townes Mozer selling kombucha out of the back of his car. Nine months ago we ordered a new bottling line – our…
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Malibu Rum Nets Nick Jonas, Over 30 More Influencers for Malibu Games
“Compete to unleash summer” is the tagline for Malibu’s summer tournament, Malibu Games; a three-day-long, non-stop fun-fest to kickstart the summer season – including a bold retake on some of our most beloved summer games.
Petal Sparkling Botanical Blooms Launches in U.S.
Petal, the newest sparkling botanical blends on the natural horizon,has arrived to lead the rose revolution. The beverage brand boasts zero calories, zero sugar and no caffeine.
Detoxwater Set to Hydrate the Stars
Detoxwater, the premier aloe-infused water brand, announced an initiative to expand their presence in the world of entertainment and sports through various high-profile partnerships with top television programs, award shows, and music festivals.
GLOW Premium Beverages Expands Distribution with UNFI
RANCHO CUCAMONGA, Calif. – GLOW Premium Beverages (“GLOW”), 5 time award winning, premium energy and hydration beverages announced new distribution through UNFI Next, United Natural Foods’ pioneer program designed to…
FIJI Water Launches New Sports Cap Ad Campaign
LOS ANGELES – Today, FIJI Water, America’s No. 1 premium imported bottled water brand, launched a fully integrated marketing campaign to promote the latest addition to their portfolio, the FIJI…
Aqua ViTea Launches Watermelon Habanero Kombucha, Makes Peachmint Available On-Tap
Just in time for summer, Aqua ViTea is launching Watermelon Habanero Kombucha, a refreshing, non-alcoholic, premium alternative to unhealthy soda and sports drinks.
Fever Tree Opens U.S. Headquarters
British premium mixer maker Fever Tree opened a new U.S. headquarters today in Brooklyn, N.Y., taking direct control of all U.S. operations and signifying an increased focus on the North American market.
Unique Releases Hawaiian Royale
“Hawaiian Royale” (punch flavor) hits all major markets in CA, HI, WA, OR, CO and NY mid-May and just in time for summer.
Sign Me Up: How Subscription Models Drive Data, Consumer Engagement
With the rise of online mega-retailers has also come the democratizing tool of direct-to-consumer (DTC) ecommerce. Within this fast growing space, many startups are now looking to subscription models as a tool to growing their business.
The Alkaline Water Company Expands into Big Y World Class Markets
The Alkaline Water Company Inc. is pleased to announce that Springfield, Massachusetts-based Big Y World Class Markets is now selling Alkaline88 water in both its 1-gallon and 1-liter sizes in over 70 of its retail locations in both Massachusetts and Connecticut.
Convergent Coffee Co Refreshes Brand
Convergent Coffee Company, a pioneer in nitro-infused craft cold brew, today announced a brand refresh designed to elevate the overall aesthetic and appeal to consumers who love coffee and appreciate hand crafted beverages.
Grady’s Releases French Vanilla and Hazelnut Mocha Coffee Concentrate
Grady’s Cold Brew, one of the original brewers and bottlers of craft cold brew, is debuting two new flavors of coffee concentrate this summer: French Vanilla and Hazelnut Mocha.
Copper & Kings Launches The Moons Of Juniper Gin
Louisville-based Copper & Kings American Brandy Co. announces its latest gin moonshot.