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Anheuser-Busch VP of Non-Alcohol Departs

by Chris Furnari, May. 31, 2018 at 5:30 pm

Michael Taylor, the vice president of non-alcohol at Anheuser-Busch who oversaw the acquisition of the Hiball and Alta Palla brands last year, has left the company to join Green Flash Brewing as CEO.

Nielsen: Positive Signs for CSDs, Java Fuels Monster Gains

by Martín Caballero, May. 31, 2018 at 5:08 pm

Carbonated soft drink (CSD) unit sales increased 3 percent in a year-over-year comparison for a four-week period ending on May 19, as reported in a generally positive Wells Fargo Securities beverage report on Nielsen sales data released earlier this week.

Comax Flavors Appoints New Executive VP of Sales & Marketing

by Press Release, May. 31, 2018 at 4:30 pm

Comax Flavors has appointed William “Bill” Graham as Executive Vice President Sales and Marketing.

Sauza Launches Agua Fuerte Tequila Spiked Sparkling Water

by Press Release, May. 31, 2018 at 3:15 pm

Sauza Tequila today announced the launch of Sauza Agua Fuerte, a tequila-based, ready-to-drink spiked sparkling water hitting store shelves this summer season.

Sky Springs Rainwater Expands Distribution

by Press Release, May. 31, 2018 at 11:00 am

Sky Springs Rainwater is available in most International airports on the East Coast and Houston, the New York Ferry System, Whole Foods Southwest and is now available in Albertsons & Randalls southern region.

GLOW Beverages Launches Spicy Watermelon Flavor

by Press Release, May. 31, 2018 at 10:00 am

GLOW Beverages launched an exciting new flavor into the family today, Spicy Watermelon.

BUBBL’R Introduces Cherry Guava Blend’r Flavor and 8-Packs

by Press Release, May. 31, 2018 at 9:00 am

Much like the rest of the BUBBL’R flavors, Cherry Guava Blend’r features a sweet-enough-but-not-too-sweet refreshing finish, and comes packed to the brim with A and B vitamins as well as 70mg of naturally sourced caffeine extracted from white tea and green coffee.

Monster Beverage Board Authorizes New $500 Million Share Repurchase Program

by Press Release, May. 30, 2018 at 5:30 pm

Monster Beverage Corporation (NASDAQ:MNST) today announced that its Board of Directors has authorized a new share repurchase program for the repurchase of up to $500 million of the Company’s outstanding common stock.

Ex-Voss CEO Jack Belsito Joins First Beverage Ventures

by Martín Caballero, May. 30, 2018 at 5:08 pm

Roughly six months after departing premium water brand Voss of Norway as CEO, beverage industry veteran Jack Belsito has joined private equity firm First Beverage Ventures as a managing partner.

FORTO Increases Sampling Program and Retail Presence

by Press Release, May. 30, 2018 at 4:30 pm

FORTO Coffee Shots, the world’s first 2 fl. oz. ready-to-drink coffee, is ramping up for summer 2018 with a focus on nationwide field marketing and expanded retail, and the mission of sharing the FORTO brand and functionality with a range of new Millennial consumers.