News

Alkalife Expands Distribution Footprint

Alkalife, the leading provider of alkaline dietary supplements and creator of the original pH booster drops, announced today that several major national retailers of natural products and grocery have introduced…

Shrugging Off Negativity, Energy Drink Companies Push Forward

Seemingly every month, an energy drink company takes a black eye from a new, harrowing slate of news, another lawsuit, a demeaning study, a band of legislators with belts tied too tight and constituencies to appease. Whether justified or not, energy drinks have been painted as an evil that’s worthy of no more than the pariah life. But the industry isn’t exactly flabbergasted.

Review: Minta

A semifinalist in the recently held New Beverage Showdown 5 at BevNET Live Summer '13, Minta is a new line of mint-flavored sodas. The brand comes in original and diet varieties, each of which are packaged in a proprietary 12 oz. bottle. While the drinks could use some minor tweaks in formulation, Minta has done a great job overall.

Burcon Advances Commercial Rollout of Peazazz

VANCOUVER, B.C. — Burcon NutraScience Corporation (TSX:BU) (Nasdaq:BUR), a leader in functional, renewable plant proteins, has signed material transfer agreements (MTAs) with a variety of parties interested in Peazazz(R), the …

Zingiwell Expands Distribution, Enters Retail Chains

RAMSEY, N.J. — Zingiwell All Natural Java Turmeric Beverages has dramatically increased distribution in a very short time. Zingiwell is now available in all Wegmans locations, one of America’s leading…

Hemp-Based Energy Drink Now Available on Amazon

LOS ANGELES — MediSwipe Inc., a data management solutions company for the medicinal marijuana and health care industry, today announced that the Company’s popular hemp based energy drink “CHILLO” is…

Vita Coco Launches Coconut Water for Kids

NEW YORK — During the summer months, when activities run as high as the heat, children – and their parents – are looking for thirst-quenching drinks that are as delicious…

Coca-Cola Partners With Four Winter Olympians

ATLANTA — Coca-Cola is popping the top on a new quartet of athletes, including two Olympic champions, a world-class legend and a Paralympic hopeful, who will represent the brand for…

Coca-Cola Sponsors Amateur Competition on BET

ATLANTA — Ahh, it’s summertime. Coca-Cola and BET Networks are heating up the season for talented teens by offering an exclusive opportunity to perform with young hip-hop star Diggy on…

Double Cola Introduces QUAD Energy

CHATTANOOGA, Tenn. — The Double Cola Company is putting QUAD Energy into action with its rollout this month. A historical mile marker for the company, this introduction is the first…

Learning to Say No

Accepting too many disparate offers has the potential to spread a brand too quickly or even to gut its identity. Therefore, several speakers at BevNET Live last week in New York City echoed Nancy Reagan, advising entrepreneurs to “just say ‘no.’”