MARCH 20, 2012 – INDIANAPOLIS, IN USA – Closure Systems International is pleased to announce that its Extra-Lok V 38mm OD cap has been selected for use on a new…
In recent months, several veterans of the beverage industry have resurfaced in the water category. It’s a surprising twist because just three years ago that category itself was in the midst of a downward spiral, one brought on by a race to the bottom on pricing and a backlash over the environmental impact of its product containers.
By any account, Harmless Harvest was one of the most talked about brands at Expo West 2012, and it certainly wasn’t for a lack of influential enthusiasts. From Gwyneth Paltrow’s recent declaration that she is “obsessed” with Harmless Harvest and that “it puts all other coconut water to shame,” to a feature story in Vogue that called the beverage one of “the new health kicks of the season,” the brand has – intentionally or not - cultivated a well-heeled (or at least high-heeled) following.
Just four months after picking up super-squeezer Jimmy Rosenberg’s high-pressure pasteurization juice company Evolution Fresh, Starbucks made good on its promise to move it into a fresh-juice retail concept.…
NASCAR Racer Likes to Recharge in Minutes, Run Stronger For Hours CHARLOTTE, N.C.–(BUSINESS WIRE)–Long known for his high-energy style, Penske Racing NASCAR Sprint Cup driver AJ Allmendinger has been named…
New York, NY – (March 16, 2012) — bai Brands, the maker of bai and bai5 antioxidant infused beverages, announced today that it has entered into a distribution partnership with…
BROOKLYN, NEW YORK (March 20, 2012) – RealBeanz, a delectable new RTD gourmet iced coffee combining the finest components of coffee, premium-brewed beans and artificial growth hormone-free milk (rSBT free),…
During the last eighteen to twenty four months, the beverage industry has seen an onslaught of litigation in a particularly scary form of litigation – class actions. These cases are particularly frightening for companies because enterprising plaintiffs’ lawyers are able to initiate a case, ostensibly for the good of numerous wronged consumers, with the sign-off of only a handful of people that are willing to lend their names to the lawsuit.
Bibbs™ is an all natural, low calorie, gluten free and kosher sparkling juice beverage Block Island, RI (March 19, 2012) — Block Island Beverages, Inc., maker of the all-natural blackberry-based…
Chicago, IL (March, 2012) Milk. The creamy, delicious beverage that your Mom always told you to drink, could be the best thing you consume after a workout. More and more…
NAPLES, Fla.--Pyure Brands, LLC, a leading supplier of organic stevia extracts and retail products is proud to release the first sugar-free, artificial ingredient free certified organic energy shot. Every day,…
NEW YORK, March 19, 2012 /PRNewswire/ — 5W Public Relations, one of the 25 largest independently owned PR firms in the US, is pleased to announce the addition of Celsius,…
PALM BEACH GARDENS, Fla., March 19, 2012 /PRNewswire/ — Attitude Drinks (OTC.BB: ATTD.OB) (OTCQB: ATTD.OB) today announced a marketing endorsement partnership agreement with NFL super star, LeSean McCoy. After barely…
Chaleo Yoovidhya, the co-creator of Red Bull who rose from impoverished beginnings to become one of the founders of the global energy drink market, died on Saturday. The self-made Thai billionaire passed away in Bangkok and was believed to be in his 80s. Chaleo’s death was first reported by Thailand’s state broadcasting service MCOT, which cited the Thai Beverage Industry Association.
