News

Pack Expo Coming to Las Vegas!

Pack Expo will take place in Las Vegas from September 26-28. Billed as North America’s largest processing and packing expo, the annual event is put together by the Packaging Machinery…

Dr Pepper is Giving Away $1 Million in Tuition Money

Previous Winners of the Dr Pepper Million Dollar Tuition Giveaway Featured on Limited-Edition Cans, Online at DrPepper.com and in a National Commercial Dr Pepper Extends College Football Presence with Partnerships…

THiNQ Lifestyle Drink Now Available At National Retailer

FRANKLIN, TN  (September 19, 2011)  — V-Labs, LLC, announced today that the THiNQ Lifestyle beverage is now available at select Walmart stores across the country. THiNQ™, a 100% all natural…

Jarritos Begins $3 Million Ad Spend

Mexican soda Jarritos is attempting to capitalize on its natural sugar formulation and outsider status to grow its share among trend 20-something men, according to a report in today’s New…

Big Geyser Founder Irving Hershkowitz Passes Away

Funeral services were held today for Irving Hershkowitz, the founder of Big Geyser, Inc. and a legend in the New York beverage world. Hershkowitz died Sunday evening at Memorial Sloan…

Coca-Cola to Launch New 12.5 oz. Bottle

Coca-Cola is set to launch a new 12.5 oz. bottle with a suggested retail price of $0.89, according to an article in the Wall Street Journal. The new package size…

Energy Shots: Big Money Little Package

Strike up the band. Living Essentials’ 5-Hour Energy is a billion-dollar brand. Recent Symphony/IRI numbers show that over the past year, 5-Hour has continued to grow at a rate of…