News

FUZE Founder’s First New Drink Hits the Shelf

While consumers have to wait until June to try his long-awaited BODYARMOR SuperDrink line, FUZE founder Lance Collins has another set of products on the market as of today: FMF…

Cobá Promotes Rebranding With Social Media Campaign

Los Angeles, CA (PRWEB) (May 17, 2011) — Precision advertising agency Sensis launched a social media campaign promoting Cobá, a maker of naturally sweetened aguas frescas. The brand launched as…

AriZona Suit: Judge Denies Ferolito Profit Request

A New York state court judge has rejected a request for profit distributions from AriZona Beverages by co-founder John Ferolito. In court with his partner, Domenick “Don” Vultaggio since 2008,…

White Rock Beverages Celebrates 140th Birthday

Whitestone, NY (May 19, 2011) – What started as a celebrated elixir in 1871, soon became America’s most recognized brand of seltzer and water; chosen to christen Lindbergh’s “Spirit of…