News

Flying Cauldron Named Official Drink of The Wizard Run

Flying Cauldron proudly announces its sponsorship of The Wizard Run – a series of 1M, 5K and virtual runs/walks that take entrants through a magical journey filled with wizardly sights, sounds and even a detour through a magical alley, which includes an augmented virtual reality experience.

Eastside Distilling Releases Oregon Marionberry Whiskey

Mintel reports that the flavored options not only appeal to current devoted whiskey drinkers but also to new users that skew younger and female. To capitalize on the continued growth and expansion in the flavored whiskey category, Eastside Distilling is launching an entire line of craft, premium seasonal flavored whiskeys under the parent brand Eastside.

Taste Radio: From Pre-Launch To National At Whole Foods In Less Than A Year. This Is The Story Of Acid League.

Cole Pearsall, the co-founder of experimental food and beverage platform Acid League, spoke about how the diverse experience of the brand’s founding team spurred its development, why trust was the key factor in winning over Whole Foods, the use of product as a form of marketing and how the company aligns its retail and ecommerce strategies.

Vita Coco Files for $100M IPO

Vita Coco is officially going public. The New York-based coconut water maker filed on Monday with the U.S. Securities and Exchange Commission for an IPO seeking to raise up to $100 million. The company intends to list on the NASDAQ under the ticker symbol COCO.

Sourced Craft Cocktails Launches Innovative Alcohol Sampling Service

Sourced Craft Cocktails (Sourced) has officially launched their newest innovation in the beverage alcohol sector, aptly coined "sampling as a service" or SaaS for short, to allow for a more luxurious experience for consumers, as well as a data-driven approach for off-premise retail and alcohol brands – something that has not yet been seen in this space.

Expo East 2021 Notebook: Energy, Enhanced Water Expand; Lavazza Enters RTD

BevNET reporters recap news and notes from the show floor at Natural Products Expo East 2021, including different approaches in enhanced water from Essentia and Oxigen, while True North and Humm Kombucha highlight news coming out of the energy drink category.

Maggie Campbell Joins Mount Gay Rum

Another chapter in the history of the world’s oldest rum distillery has begun. In October 2021, Mount Gay will expand its team of expertise to welcome Maggie Campbell, former Head Distiller of Privateer Rum.

Inspiro Tequila Launches in the U.S.

Inspiro Tequila, a new ultra-premium additive-free tequila, meticulously crafted from hand-selected 100% Blue Weber Agave, has launched in the U.S.

Gruvi Non-Alcoholic Beer And Wine Secures $2.0 Million In Seed Funding

Gruvi, a line of non-alcoholic beer and wine led by a dynamic sister and brother duo, announced its seed capital raise of $2.0 million. The round was led by Rockies Venture Club with participation from Maple Leaf Angels, Head and Heart Capital, several private investors and debt financing through BDC capital. Notable investors include Phil Donne, previous CEO of Campbell Soup and Kellogg Canada, Rita Valois, previous CIO of Treasury Wine Estates and Jim Spatz, President of Southwest Properties.