News

Alaska Airlines Announces Partnership with Boxed Water

Boxed Water Is Better – the most renewable packaged water alternative to plastic bottles– is teaming up with Alaska Airlines to offer less impactful packaged water to passengers as a part of their joint mission to address the ongoing plastic pollution problem.

Introducing Vie: Plant-Based Energy And Nutrients

LOS ANGELES, Calif. – Vie 4 Health, LLC, announces the launch of Vie, a vitamin and energy drink mix formulated in conjunction with top dietitians and vitamin formulators for those…

BIOLYTE Announces Retail Expansion Into Circle K Stores

BIOLYTE, touted as the world’s first “IV in a bottle,” has announced its retail expansion into Circle K, the global convenience store chain, across Alabama, Mississippi, Louisiana, Florida (Panhandle) & the South Atlantic Division which includes Jacksonville, Fla., Tallahassee, Fla.,  Savannah, Ga., Valdosta, Ga. & Macon, Ga.

PepsiCo Debuts Functional Sparkling Water Brand Soulboost

Soulboost is a sparkling water brand made with real juice and functional ingredients. The drink is available in two varieties: first is Lift, which contains 200 mg of panax ginseng, the other, Ease, is made with 200 mg of L-theanine to support relaxation.

Bluecoat Gin Gets New Look

Philadelphia Distilling unveils new packaging for the full range of Bluecoat spirits - original Bluecoat American Dry Gin, Bluecoat Elderflower Gin, and Bluecoat Barrel Finished Gin.

VIDE Taps Olivia Culpo For REVIDELIZE Campaign

VIDE, a premium canned cocktail that has brought quality, convenience & transparency to the spiked seltzer market with its all-natural, gluten-free, zero sugar, zero carbs ingredients, has teamed-up with Olivia Culpo to launch its exciting new REVIDELIZE campaign to encourage every one of us to do better in all aspects of our lives!

REBBL Launches Immunity Support Line

REBBL, the plant-powered functional beverage brand founded to uphold human rights and make a positive social impact, has added immunity support* to its top flavors.

Liquid Death Hires Amy Friedlander Hoffman As Chief Business Officer

Innovative canned water startup Liquid Death announced the appointment of Amy Friedlander Hoffman as Chief Business Officer. She joins the executive team in this new role to oversee marketing, communications, merchandising, development for commercial strategies and business development for all brand partnerships.

Brew Dr. Releases Limited-Edition Rainbow Wrapped Kombucha Bottles

Brew Dr. announces their partnership with the Trevor Project for the third year, in celebration of Pride 2021. From May through the summer, Brew Dr. is releasing their limited-edition rainbow wrapped bottles and cans to help raise awareness about the Trevor Project and their work in providing suicide prevention and crisis intervention for LGBTQ youth.