Seeking to grow its international operations, functional drinks maker LifeAID Beverage Company has acquired its European distributor, HPF Solutions, trading under LifeAID Europe. Terms of the transaction were not disclosed.
United Sports Brands has announces it has acquired Glukos Energy, a leading energy supplement brand. United Sports Brands will utilize its expertise, partnerships and experience to create new market opportunities for Glukos, enabling the brand's continued focus on ground-breaking product innovation.
The Long Drink, a top selling category of alcohol in Finland, a legend that is now available in America, is pleased to announce that universally recognized music producer Kygo and renowned PGA tour professional golfer Rickie Fowler have joined the company as co-owners. The addition of Kygo and Rickie comes at a momentous time for the brand as it is set to launch ac
KÖE Kombucha – the fruit-forward, organic kombucha in a convenient can - today announced the expansion of their brand through new distributor relationships and retail placements across the US.
Liquid I.V., the leading wellness brand known for their groundbreaking hydration focused electrolyte drink mix is expanding with their latest launch: Energy Multiplier.
Celsius Holdings, Inc., the parent company of fitness energy brand CELSIUS, announced this week that it has raised $22 million in private investments from two global institutional investors. Declining to name the investors, though calling one “Asia’s leading private equity firm,” CELSIUS president and CEO John Fieldly said the firms will help open doors for the brand’s international expansion through relationships with retailers and suppliers.
In June, both leaders and ordinary people who work in the food and beverage industry spoke out against racism as national protests in response to the killing of George Floyd brought to light issues surrounding systemic inequality. Now, brands, distributors, retailers and advertising agencies have begun to take action, or build upon previously established efforts to address this inequality, particularly through programs and initiatives designed to support the advancement of BIPOC entrepreneurs.
This episode is all about the art of revisions - moving from a big conceptual picture of the brand and into the details that can make all the difference at the moment of truth aka getting a consumer to choose us.
Actify, a new line of Mello Drop’s CBD infused energy drinks have finally hit the market. It is power-packed with BCAA, Taurine, Creatine, Riboflavin, Vitamins and much more to supports the body’s natural functions.
Onda, a spirits brand for a new generation of drinkers, has announced its hiring of Justin Brown as Vice President of Sales, where he will oversee Onda’s expansion into new markets, starting with New Jersey in September.
BevNET and NOSH have designed a platform exclusively for subscribers so that they can work with their peers and our selected experts. Our first Round Table discussion will be with Stu Strumwasser, managing director of Green Circle Capital, on Aug. 26. Stu will be answering questions about valuation trends in the natural products industry, and the overall changes in fundraising and operational strategy that can help guide brands as the capital cycle changes.
Waterloo Sparkling Water announced today it has been acquired by a group of investment firms led by Flexis Capital and including Eurazeo Brands, Moore Strategic Ventures, JW Levin Management Partners and Waterloo Capital. Terms of the transaction were not disclosed.
Although federal CBD regulations remain in limbo, some retailers are pushing forward to capitalize on consumer interest in the ingredient. This month CBD retail chain American Shaman opened its first ‘store-within-a-store’ concept inside of Kansas City, Mo.-based grocery store Price Chopper.
Malibu is bringing a little bit of sunshine to the world this summer through a partnership with Platinum Selling American DJ and producer Dillon Francis and over 30 Malibu Ambassadors from seven different countries for the launch of #TheCoconutChallenge.
