News

PepsiCo Acquires Rockstar Energy for $3.85 Billion

PepsiCo announced today an agreement to acquire energy drink brand Rockstar for $3.85 billion, a move that puts the food and beverage giant in position to compete with its rivals head-on for dominance in the rapidly growing energy set.

Elmhurst Broadens Plant-Based Portfolio with Lattes, Smoothie Bases

In support of its goal to double sales this year, Elmhurst 1925 launched three new product lines this month that take the New York-based plant milk brand into new categories including coffee and tea lattes and smoothie mixes, as well as making a deeper play into creamers.

New Hope, Informa & SFA Update Attendees

Yesterday, Expo West producer New Hope and Fancy Foods Show producer The Specialty Food Association (SFA) updated their respective attendees with show updates. Meanwhile, Supply Side East was postponed until the Summer.

Johnnie Walker Launches Master’s Ruby Reserve Limited Edition Whisky

Johnnie Walker Master's Ruby Reserve is made from some of the finest Scotch in the Johnnie Walker reserves, with Jim personally selecting eight exceptionally rare whiskies that evoke his earliest whisky-making memories to create a unique Scotch that provides a window into his distinguished career. 

Pathwater Extends Anti-PET Mission With Alkaline, Sparkling Lines

Launching today on the company’s website, Pathwater is introducing alkaline (9.5+ pH) and sparkling varieties in a signature 20 oz. aluminum bottles. All three SKUs will also now contain electrolytes and sport a refreshed package design.

Arty’s Premium Beverages Launches Straight Up Pickle Juice

Arty’s Premium Beverages Inc. has announced the launch of Arty’s Straight Up Pickle Juice. Sodium-rich and unmatched flavor may be just what athletes and beverage enthusiasts alike need as a natural, low-calorie alternative to sugary sports and energy drinks.