As Fiji receives free media play via musicians and late night television skits, its owner The Wonderful Company continues to put in the legwork to maintain its vitality. In this clip from BevNET Live, Fiji president Elizabeth Stephenson walks through how Wonderful is keeping a mature brand like Fiji at the top of the conversation.
Laith Alkhawaja, the Founder and President of MediDate Coffee, is bringing the benefits of roasted date seeds to consumers. Much like traditional coffee, the unique beverage is made by roasting, grinding and brewing date seeds.
Announced last summer, Nomad Energy drink is a cascara-based energy drink that is the follow up to the company’s line of ready-to-drink cascara teas. Positioned as a plant-based energy drink, the product relies exclusively on cascara (aka coffeefruit) and the caffeine that it naturally provides; in this case 120 mg.
When investors and entrepreneurs clash, it can be a recipe for disaster. But when the partnership is honest and supportive, it can be the key to taking a business to the next level. In this clip from BevNET Live Winter 2018, REBBL CEO Sheryl O'Loughlin and BIGR Ventures co-founder Duane Primozich talk about how they have developed the traditional investment/brand dynamic into a true friendship.
Meal replacement maker Soylent’s natural use occasion is clear: three meals a day, three reasons to purchase a Soylent. Now as the brand moves into the mainstream retail environment, the company is creating new use occasions for its growing consumer base with Soylent Bridge, a new low calorie snacking line
Highlights from interviews with a few of the leaders, innovators and entrepreneurs and who joined us on the podcast during the second half of 2018, including Kobe Bryant, Angie Bastian of Angie’s Boomchickapop, Andrew Zimmern, Blueprint founders Zoe Sakoutis and Erica Huss, America’s Test Kitchen/Milk Street creator Christopher Kimball, and AriZona Beverages co-founder and chairman Don Vultaggio.
It's time to look back at the past year by reminiscing on the exciting innovations, landmark deals, and major developments that changed the beverage industry. And there’s no more objective way to do that than list to our most read articles of 2018.
BodyArmor announced on Dec. 13 that Brent Hastie will join the company as president, effective March 2019, where he will report to founder and chairman Mike Repole.
In this episode, we explore trends that may shape the food and beverage industry in 2019 through the lens of our BevNET and NOSH editorial teams. We also sit down with HotShot Coffee founder Danny Grossfeld, who discussed the development of his innovative brand of heated, canned coffees and his memorable appearance on “Shark Tank.”
As another year packed with new beverage launches comes to a close, we present our monthly gallery of new products from December, which features debuts from a number of new drinks that align with some of 2018's most notable trends, including CBD, keto, plant-based milks and nitro coffee.
Philadelphia’s soda tax could be a significant factor in the city’s fast approaching 2019 mayoral and City Council elections, according to WHYY. Incumbents and challengers in those races are both collectively waiting to see if the beverage industry will form a super PAC to support candidates against the 1.5 cents per ounce tax on sugary drinks, enacted in 2016.
Four pharmacists, including co-founder Kun Yang, developed Pricklee to bring a functional beverage to market that delivers on quality and taste. Pricklee Superfruit Water utilizes the prickly pear fruit to bring antioxidant and anti-inflammatory health benefits to young, active professionals.
In this video from BevNET Live Winter 2018, Randy Ornstein, VP of Beyond Beer at A-B InBev, describes how Teavana and Hiball/Alta Palla fit into the company's non-alcoholic strategy, including both the challenges and opportunities in getting consumers to trade slightly higher prices for premium products. He also discussed lessons from his business experience, highlighting the importance of owning a product’s specific need state and seizing the advantage of having a differentiated product.
To raise or not to raise? To sell or not to sell? Those are questions that can haunt young beverage entrepreneurs, and the consequences for making the wrong decision at the wrong time can be significant to even the best-positioned companies.
