Blue Bottle Coffee Lands $70 Million in New Funding

The news comes a few days after it was revealed that Blue Bottle secured a lease for a large warehouse in Bushwick, Brooklyn which the Oakland, Calif.-based company will use as a coffee roastery, cafe and bakery.

Former Suja VP Caroline Beckman Named Thiel Fellow

Caroline Beckman left Suja in May and was recently named as part of the 2015 class of Thiel Fellows, a unique mentorship program founded by famed tech investor Peter Thiel. Beckman is now focused on the launch of a new organic food company called Novma, which she co-founded with Nina Church, a daughter of Suja CEO Jeff Church.

From Wild to Mild: Energy Drink Marketing Mellows

Despite the category’s resiliency, the fact remains that much of the aggressive imagery surrounding energy drinks is in stark contrast to the better-for-you trends currently permeating the food and beverage industries.

Review: Joni Juice

From our perspective, Joni Juice produces some of the better cold-pressed juices and smoothies that we've sampled. Yet while we really like the formulation of the products, there’s a bigger opportunity for the brand if its package design was given an overhaul.

Monster Bets Big on American Pharoah Ahead of Belmont Stakes

The New York Post reported the news Wednesday, with Ben Sturner of Leverage Agency, who facilitated the deal, telling the publication the seven-figure sponsorship deal marks the “biggest in the history of horse racing.”

Coca-Cola Unveils 100 Percent Plant-Based Bottle

The Coca-Cola Co. yesterday unveiled a new plastic bottle made entirely from plant-based materials, but the company has yet to reveal plans for commercial production of the package.

BevNET Live Summer 2015 Day 2 Recap: A Call to Action

There was no hangover on Day Two of BevNET Live in New York City. Even after the conference’s Day One came to a close with a presentation on consumable marijuana -- and a two-hour cocktail reception - things went right back to serious business.

Vita Coco’s New Ad Campaign: It’s Coconut Water, Stupid.

Coconut water titan Vita Coco has announced the launch of a new advertising campaign called “Stupidly Simple,” a global marketing effort intended to simplify messaging of coconut water to that of a natural, refreshing beverage.

Review: Green Mustache

Green Mustache has made a number of updates to its brand of kid-focused juice smoothies, which are blended with nutritionally dense ingredients like chia and kale. The beverages are now high pressure processed and packaged in a 12 oz. cylindrical bottle. Green Mustache has also added a couple new flavor varieties to its lineup

Spotlight Category: Aseptic Juice Drinks

Wondering why, after years of dominating this kids’ space, Capri Sun would reformulate, getting rid of high-fructose corn syrup, updating its design and plowing cash into marketing?

Review: Bluewater Farms Cranberry Juice

Bluewater Farms' Cranberry Juice is the flagship product in the company's line of cranberry-based beverages. While it’s tastier than many shelf-stable alternatives out there, we think there needs to be more done to make it a compelling product.

Mintel: Despite Safety Concerns, Older Millennials Consuming More Energy Drinks

Millennial consumers are increasingly aware of and concerned about energy drink ingredients, but that hasn’t slowed their consumption of highly caffeinated beverages, according to a new report from Mintel. Notably, it’s older millennials, including those with or planning for children, who are consuming more energy drinks than ever before.