Izze Founders Unveil New Beverage Biz
A founder of Boulder’s Izze soft drink company, which recently was sold to PepsiCo Inc., has popped the top on a new nutritional drink. Ex-Izze owner Greg Stroh and partners…
Review: V&V Energy Drink
V & V is the first genuinely delicious premium energy beverage. It’s a refreshing treat by itself as well as the first energy drink tasty enough to use as a…
Review: Beaver Big Buzz
Double D Beverage has added a new 16 ounce variety to its line of Beaver Buzz Energy Drinks. Known as “Big Buzz” this product has a bright Canadian style design…
Review: C-Swiss Hemp Ice Tea
C-Swiss is a 250ml hemp ice tea that’s bursting with flavor. Its all natural ingredients include a blend of teas and pure hemp seed syrup (with no THC).…
PEPSI PRIMES BRAND OVERHAUL; EXCLUSIVE: $50M effort from BBDO looks to restore the tone and spirit of 1970s work
Got that pepsi feeling? You won’t be able to avoid it. In a bid to rebuild its ailing cola franchise, the soft-drink giant is readying a big-budget, epic ad campaign…
December 11th NYC ‘Future Smarts’ Program: Cadbury, Coke, Pepsi, CCE, PBG, Cott, Hansen, Fuze, Morgan Stanley.
REGISTRATION FORM >> The December “Future Smarts” conference will be held on Monday, December 11, 2006. Our December “Future Smarts” conferences are often sold out in advance, and this one…
Natural Products Expo East 2006 – Show Recap
EXPO EAST PHOTO GALLERY >> With beverages from energy teas to hemp milk on display, Natural Products Expo East came back to Baltimore much bigger than when it left. The…
Review: Rockstar: New Flavors
Rockstar has added two new flavors to its line of energy drinks: Rockstar Juiced Energy + Guava and Rockstar Zero Carb. “Party like a Rockstar.”…
Review: Enviga from Coke/Nestea
Enviga is trying to create a brand new beverage category with consumer benefits – a beverage with negative calories. Enviga invigorates your metabolism to gently increase calorie burning. Enviga contains…
National Association of Convenience Stores (NACS) Show 2006 — BevNET Recap
NACS PHOTO GALLERY >> The big guns unveiled some new ammunition at this year’s NACS conference, while energy drink makers showed they plan to keep growing by juicing up their…
Review: Bally Blast sugar free
Bally Blast Energy Drink, made by the Bally Fitness, added a sugar free variety earlier this year. This is the latest addition to Bally’s popular line of performance enhancing products…
NEW ENVIGA™ PROVEN TO BURN CALORIES
ATLANTA – October 11, 2006 – The drink proven to burn calories – Enviga – hits the U.S. market in the Northeast in November and will roll out nationally in…
THE COCA-COLA COMPANY SHOWCASES SHOPPER-DRIVEN INNOVATION AT NACS 2006
With innovative new products and remarkable shopper insights derived from extensive research, The Coca-Cola Company has the brands and the brains to help drive c-store business from the pump to…
Anheuser-Busch Launches New Super Energy Drink 180 Blue With Acai
@@img1ST. LOUIS, Oct. 11 – Are you an energy drinker open to discovery? If so, Anheuser-Busch has something new that’ll make you rethink what you’ve come to expect in today’s…