Tampa/St. Petersburg, FL January 29, 2008– dermaCM announces successful findings of a double blind human taste test using proprietary nanolipidic particles (NLP) to mask the taste of sodium chloride in…
New York, NY – February 19, 2008 – In the growing premium beverage market, SoNu Beverages LLC today introduced SoNu Water, certified organic water. Arriving in northeast U.S. stores beginning in…
Now that Glaceau is officially part of the Coca-Cola Company, Pepsi has taken its first shot at the popular brand of vitamin enhanced waters with a new TV commercial spot:…
New York, NY (February 12, 2008) – Inko’s LLC, the first beverage company solely dedicated to producing a line of 100% natural iced white teas, today announced that its philanthropic…
February 18, 2008 – Keeping with the popularity of its energy drinks, AXLE FUEL ™ Energy Drink www.axlefuel.com today announced that it has come to an agreement with Cerebellum USA…
GRASSE, FRANCE — Feb 14, 2008 — The Robertet Group, a global supplier of flavors and fragrances, announces that the company has taken an equity position in Plantes Aromatiques du…
Phoenix, AZ— The NHRA PowerAde Drag Racing Series kicked-off the 2008 season last weekend in Pomona, CA and fan favorite Pro-Stock Driver Max Naylor welcomed in the fresh season flying…
Xyience Inc., the currently-bankrupt sponsors of Ultimate Fighting Championship and makers of Xenergy energy drink, will be able to continue operations after a Nevada judge approved the company’s request for…
Ardea Beverage Company Strengthens Executive Team with new VP of Foodservice Nutrisoda reinforces commitment to on-premise business MINNEAPOLIS, (Feb 13, 2008) – Ardea Beverage Company, makers of airforce® Nutrisoda®,…
Blue Cow is a functional drink designed to quickly and safely reduce stress without drowsiness. The question is — does functionality of this type matter more than taste and appearance?…
ENGLEWOOD CLIFFS, N.J., Feb. 14 /PRNewswire/ — NOS Energy Drink revs up for the 2008 NASCAR Sprint Cup Series season by announcing a new partnership with one of the sport’s…
RYE, N.Y. – Forget motocross, ultimate fighting, paintball and extreme skiing. What today’s young consumer really needs energy for is …SPEED DATING. Energy is a must for any kind of…
MINNEAPOLIS, (Feb 13, 2008) – Ardea Beverage Company, makers of airforce® Nutrisoda®, announced today that Edward Boyle has been hired as vice president of food service and sales strategy. Boyle…
A pair of Illinois men looking for the wings advertised in Red Bull commercials instead got themselves a set of prison bars. In March of 2006, William Moctezuma, 26, of…
