Athletic Brewing, a non-alcoholic (NA) craft beer maker, raised $50 million in a Series C funding from investors, spearheaded by the Alliance Consumer Growth (ACG) and TRB advisors, which concluded on May 11.
In this weeks distribution roundup: Tru Inc. launches its functional seltzers at Massachusetts grocery store chains, Weird Beverages signs its first DSD agreement, and updates from Jones Soda and Take Two.
As the avalanche of RTDs continues to hit shelves nationwide, the very definition of the category remains up for debate. Global data and analytics company Nielsen churns out detailed analytical reports on everything from television to retail, but even they can’t provide a universal definition.
Zest Tea — the most caffeinated tea on the market — is excited to introduce two new sparkling flavors: Blood Orange Mango and Cucumber Melon.
Mexcor International, a Houston-based importer and distributor of the finest spirits and beverages from around the world, today announces the company has relocated its corporate headquarters to 11177 Compaq Center W Dr., Houston, TX 77070. The company employs 255 people across the nation, with 116 based in Houston.
The critically acclaimed La Adelita Tequila Single Estate Tequila, is excited to introduce Adelita Caviar, three carefully curated and sustainably sourced caviar offerings in collaboration with the California Caviar Company, founded by Deborah Keane a.k.a the “Caviar Queen.”
375 Park Avenue Spirits, a division of the Sazerac Company, is pleased to announce that it has entered into a supply and distribution agreement withTommy Bahama Spirits. Under this agreement, 375 Park Avenue Spirits will assume responsibility for all sales and operational functions as well as support Tommy Bahama Spirits’ marketing efforts.
BKKB Ventures LLC announced the launch of Fable, a line of four cannabis-infused botanical beverages, available for purchase this July in select California dispensaries, lounges and delivery platforms.
Redesigning an established brand identity is no easy task. But for Health-Ade Kombucha, the company decided it was best to simply follow its gut. The California-based company announced today a comprehensive brand refresh across its entire product line, featuring new, brighter labels and updates to its messaging to emphasize its functional benefits.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Jessica Young, the founder & CEO of online retailer Bubble.
Virgo Investment Group announced today that it has invested an undisclosed sum in L.A. Libations-owned brands Arriba and orro. The move comes as the beverage incubator focuses on developing and scaling its own in-house brands, while Virgo’s initial investment could potentially be the first of many, the company said.
Long known for offering consumers a luxury experience, artesian Norwegian water brand VOSS is now looking to play a bigger role in shoppers’ daily routines with the extension of its VOSS+ line of functional beverages. The launch accompanies a national marketing campaign that seeks to position the brand as an everyday product.
E. & J. Gallo Winery announced today it has acquired spirits-based and wine-based cocktail shot brand LIQS for an undisclosed fee.
The League of United Latin American Citizens (LULAC), the oldest and largest civil rights Hispanic organization in the United States, with the support of established partner Hornitos Tequila, has announced their collaboration to develop and publish the landmark community outreach kit, education and call-to-action further supporting their Vacúnate Hoy Project.
