Smoke Jumper Bourbon Dedicates New Release to First Responders
Skunk Brothers Spirits has released Smoke Jumper Bourbon, dedicated to the heroic wildland firefighters who parachute into the epicenter of the fire to fight it at the source.
News
FARE Calls for Universal Labels on Allergen Products
After the FDA last month released temporary guidance to allow companies to make “minor” ingredient substitutions without labeling changes, advocacy organization Food Allergy Research and Education (FARE) and other groups have advocated for greater transparency.
LifeAID Launches ‘Go!’ Powdered Line
Expanding its platform beyond the RTD space, LifeAID Beverage Co. announced today the launch of LifeAID Go!, a line of single-serve powder drink mixes which will debut online this week. Go! features powdered versions of the brand’s ImmunityAid and FitAid SKUs, which co-founders Orion Melehan and Aaron Hinde said are among the brand’s top selling beverage products.
Cutwater Spirits Introduces New Ready-to-Enjoy Rum Mint Mojito Canned Cocktails
Pioneering San Diego distillery Cutwater Spirits announces the launch of its ready-to-enjoy Rum Mint Mojito canned cocktail, just in time for the summer season
Season 1 of SprintToSuccess: Superfrau & InteractBoulder
SprintToSuccess, a 7 week creative process designed to take an entrepreneur-in-need from streamlined strategy to a ready-for-world brand free of charge, has announced its Season 1 subject, chosen from a pool of 107 applicants: Melissa Martinelli’s SuperFrau.
Pitbull and Dance Team Named HALO Sport Investors
Organic sports drink maker HALO Sport has announced Grammy-award winning artist Armando Christian Perez, a.k.a. Pitbull, has joined the company as an investor and ambassador.
Proper Wild Releases New Packaging, Cleaner Energy Shot Formulation
Proper Wild this month has released an upgraded formulation featuring zero added sugars, and new packaging designs for their innovative and powerful, plant-based energy shots.
Go Girl Energy and Silk Road Soda Announce Merger
Northern California regional brands Go Girl Energy and Silk Road Soda Co. announced this week they have merged to form Go Roads, LLC The company will seek to expand both product lines outside of the Golden State with rebranded and reformulated offerings.
Taste Radio Insider Ep. 90: It Takes A Certain ‘Touch’ To Make Distributors Love You
Chuck Casano, founder of Pitaya Foods and HiTouch Distribution, spoke about navigating the food industry on two fronts, how a social mission guided his foray into entrepreneurship, the failure that propelled his decision to launch HiTouch, the elements of successful brand relationships and being on the front lines of food distribution during the pandemic.
FaZe Clan Puts Gamer Nutrition in Focus With Stake in CTRL
CTRL, the meal replacement startup, has announced that the world’s most prominent and influential gaming organization FaZe Clan has taken an ownership stake in CTRL.
AVEC Debuts Better-For-You Premium Carbonated Mixers
Made in Brooklyn, AVEC is an all new premium mixer brand from co-founders Alex Doman and Denetrias “Dee” Charlemagne.
Instagram’s No Chaser Launches First Beverage Product
Doing Things Media, the company responsible for some of the most popular brands built on Instagram, is expanding its already-impressive IP further with their first-ever health-conscious energy drink, No Chaser.
Jones Soda Launches Limited-Edition “Messages of Hope” Cream Soda Labels
Jones Soda Co., a premium craft soda maker known for its unconventional flavors and user-submitted label artwork, is turning its bottles into beacons of optimism during the COVID-19 pandemic with limited-edition “Messages of Hope” cream soda labels featuring inspirational images created by consumers.
House of Saka, Inc. Expands Portfolio of Luxury Vinfusions With Saka WHITE
House of Saka, Inc., producers of the award winning Saka PINK, the world's first alcohol-free, cannabis-infused beverage made from a single-vineyard, Napa Valley Rosé of Pinot Noir, announced the much-anticipated expansion of their portfolio of luxury Vinfusions.