
Pepsi Announces Limited-Time Return of Crystal Pepsi
Beginning July 11 in Canada and August 8 in the U.S., 20-ounce bottles of Crystal Pepsi will be available for purchase at major retailers for a suggested retail price of $1.79.
Beginning July 11 in Canada and August 8 in the U.S., 20-ounce bottles of Crystal Pepsi will be available for purchase at major retailers for a suggested retail price of $1.79.
Saratoga Spring Water Company has filed a petition to cancel the trademarked name of Saratoga Juice Bar claiming that its use of the word “Saratoga” could cause confusion among consumers and damages its water brand.
The program features a national fan and broadcaster sweepstakes, a new website, limited-edition gear and co-branded AMP Energy + Twitch cans, marking the first time the iconic Twitch logo has ever been used on any non-gaming retail product.
Using the proprietary designs, depicting both globally relevant and locally significant imagery, the immersive campaign connects cola lovers around the world through a shared language that is uniquely and definably Pepsi and is brought to life in a variety of elements.
Beginning in late-April, Pepsi, Diet Pepsi and Pepsi MAX in the U.S. will feature a variety of PepsiMoji designs on 20- ounce bottles, select bottle multi-packs and fountain cups for fans to share with one another.
Each sleek single-serve, 12-ounce can contains just 10 calories and the tiniest pinch of Fair Trade Certified sugar for a smooth, crisp finish.
Mtn Dew Black Label is now available at retailers nationwide and comes in signature 16-ounce matte black cans.
Packaged in sleek and premium 12 oz. cans, 1893 is sold in stores where Pepsi products are available for a suggested retail price of $1.79.
Pepsi Spire can pour up to three flavor shots simultaneously (think: lemon, vanilla, cherry and more), with fan-favorite beverages, like Mountain Dew, Pepsi or Brisk Iced Tea.
As part of the launch, Brisk Mate is partnering with OpTic Gaming, a professional eSports organization boasting multiple championships and specializing in gaming entertainment.
This hospitality venture is set to open its doors in spring 2016, with its flagship location in New York City’s Meatpacking District.
In addition to Pure Leaf Tea House Collection, the brand is building on the popularity of its Unsweetened Iced Tea by launching two new flavors: Unsweetened Black Tea with Lemon, and Unsweetened Green Tea .
In conjunction with the release of these new flavors, Mountain Dew will build upon its “It All Starts With a Kick” campaign, launching a robust 360 degree marketing program including engaging digital and social media, broadcast and out of home advertising, merchandising and experiential activations.
PepsiCo will place several thousand units throughout the U.S. in 2016 in a variety of locations, including select healthcare, recreational, transportation, governmental, workplace and educational facilities.