Brand News
Jan 2, 2020Pepsi Launches New “That’s What I Like” CampaignWith the new year officially here and everyone vowing to restrictive resolutions, Pepsi wants to usher in the new decade a bit differently – by encouraging…
Dec 12, 2019Pepsi Café Set for April 2020 U.S. LaunchPepsiCo today announced the April 2020 launch of Pepsi Café, a blend of Arabica coffee and original Pepsi cola that will arrive at retailers nationwide in…Dec 5, 2019Last Updated Dec 5, 2019PepsiCo Launches Second Greenhouse Program in North AmericaPepsiCo has announced the launch of its second PepsiCo Greenhouse program in North America, an innovation initiative designed to support emerging entrepreneurs…Sep 11, 2019Mtn Dew and Mtn Dew Amp Game Fuel Join Activision to Celebrate Call of Duty: Modern WarfareBravo six, going dark. MTN DEW, MTN DEW AMP GAME FUEL and DORITOS today are joining forces with Activision’s celebrated Call of Duty franchise, in time for the…Aug 23, 2019PepsiCo and JetBlue Announce New Strategic PartnershipPepsiCo today announced a new strategic partnership with JetBlue. Recently, the two iconic brands joined forces to refresh JetBlue’s onboard travel experience,…
Jul 9, 2019PepsiCo: Focus on Innovation Continues Amid ‘Solid’ Q2 ReportPepsiCo exceeded analysts’ expectations in its second quarter earnings report, released today, delivering solid topline growth amid a product innovation wave.…Jul 1, 2019Brisk Partners with Universal Pictures for “Fast & Furious Presents: Hobbs & Shaw” ReleaseThis summer, Brisk, the iced tea known for its powerhouse flavors and blockbuster match-ups, is partnering with Universal Pictures for this summer’s release of…Jun 28, 2019Last Updated Jun 28, 2019PepsiCo Announces 100% Recycled Plastic LIFEWTR Packaging, Elimination of Bubly Plastic BottlesPepsiCo, Inc. has announced that LIFEWTR will be packaged in 100% rPET (recycled polyethylene terephthalate), and bubly will no longer be packaged in plastic.…Jun 11, 2019MTN DEW Introduces Sweet Lightning Exclusively at KFCMountain Dew and KFC are partnering to electrify their beverage lineup with Sweet Lightning, an out-of-this-sky refreshment lit up with a punch of peach and a…
May 28, 2019Last Updated May 28, 2019Nielsen: Modest Growth in All Channel Non-Alc BeverageGrowth in total dollar sales for non-alcoholic beverages and snacks was a modest 1.3% during the four-week period ending on May 18, according to an analysis of…
Apr 30, 2019Last Updated May 1, 2019Gallery: April’s New Product LaunchesIn this gallery, we highlight some of the notable new products that were launched or announced over the past month, including three new fruit-flavored sodas…
Apr 26, 2019Last Updated Apr 26, 2019Hapi Drinks Lands PepsiCo Greenhouse GrantPepsiCo concluded the inaugural edition of its North American Nutrition Greenhouse accelerator program this week, naming Austin, Texas-based Hapi Drinks as the…Apr 24, 2019PepsiCo Announces Final Grant Recipient of North American Nutrition Greenhouse ProgramPepsiCo today announced the culmination of its inaugural North American Nutrition Greenhouse class, awarding Hapi Drinks, an Austin, Texas-based company…Apr 23, 2019Pepsi Announces New Berry, Mango and Lime FlavorsPepsi is springing into warmer weather this season by introducing three new flavors: Pepsi Berry, Pepsi Lime and Pepsi Mango. The new flavors mark the first…
Dec 12, 2019Pepsi Café Set for April 2020 U.S. LaunchPepsiCo today announced the April 2020 launch of Pepsi Café, a blend of Arabica coffee and original Pepsi cola that will arrive at retailers nationwide in…Dec 5, 2019Last Updated Dec 5, 2019PepsiCo Launches Second Greenhouse Program in North AmericaPepsiCo has announced the launch of its second PepsiCo Greenhouse program in North America, an innovation initiative designed to support emerging entrepreneurs…Sep 11, 2019Mtn Dew and Mtn Dew Amp Game Fuel Join Activision to Celebrate Call of Duty: Modern WarfareBravo six, going dark. MTN DEW, MTN DEW AMP GAME FUEL and DORITOS today are joining forces with Activision’s celebrated Call of Duty franchise, in time for the…Aug 23, 2019PepsiCo and JetBlue Announce New Strategic PartnershipPepsiCo today announced a new strategic partnership with JetBlue. Recently, the two iconic brands joined forces to refresh JetBlue’s onboard travel experience,…Jul 9, 2019PepsiCo: Focus on Innovation Continues Amid ‘Solid’ Q2 ReportPepsiCo exceeded analysts’ expectations in its second quarter earnings report, released today, delivering solid topline growth amid a product innovation wave.…Jul 1, 2019Brisk Partners with Universal Pictures for “Fast & Furious Presents: Hobbs & Shaw” ReleaseThis summer, Brisk, the iced tea known for its powerhouse flavors and blockbuster match-ups, is partnering with Universal Pictures for this summer’s release of…Jun 28, 2019Last Updated Jun 28, 2019PepsiCo Announces 100% Recycled Plastic LIFEWTR Packaging, Elimination of Bubly Plastic BottlesPepsiCo, Inc. has announced that LIFEWTR will be packaged in 100% rPET (recycled polyethylene terephthalate), and bubly will no longer be packaged in plastic.…Jun 11, 2019MTN DEW Introduces Sweet Lightning Exclusively at KFCMountain Dew and KFC are partnering to electrify their beverage lineup with Sweet Lightning, an out-of-this-sky refreshment lit up with a punch of peach and a…May 28, 2019Last Updated May 28, 2019Nielsen: Modest Growth in All Channel Non-Alc BeverageGrowth in total dollar sales for non-alcoholic beverages and snacks was a modest 1.3% during the four-week period ending on May 18, according to an analysis of…Apr 30, 2019Last Updated May 1, 2019Gallery: April’s New Product LaunchesIn this gallery, we highlight some of the notable new products that were launched or announced over the past month, including three new fruit-flavored sodas…Apr 26, 2019Last Updated Apr 26, 2019Hapi Drinks Lands PepsiCo Greenhouse GrantPepsiCo concluded the inaugural edition of its North American Nutrition Greenhouse accelerator program this week, naming Austin, Texas-based Hapi Drinks as the…Apr 24, 2019PepsiCo Announces Final Grant Recipient of North American Nutrition Greenhouse ProgramPepsiCo today announced the culmination of its inaugural North American Nutrition Greenhouse class, awarding Hapi Drinks, an Austin, Texas-based company…Apr 23, 2019Pepsi Announces New Berry, Mango and Lime FlavorsPepsi is springing into warmer weather this season by introducing three new flavors: Pepsi Berry, Pepsi Lime and Pepsi Mango. The new flavors mark the first…